Ford Pinto Explosion Scandal - The Memo That Put a Price on Human Life

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Ford Pinto Explosion Scandal - The Memo That Put a Price on Human Life

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Alexandra Reeves examines the infamous Ford Pinto Memo, where engineers calculated that fixing a deadly fuel tank defect for eleven dollars per car cost more than projected lawsuit payouts for burn deaths. The episode covers how Ford's cost-benefit analysis valued human lives at $200,000 each, choosing profits over safety in one of corporate America's most notorious ethical failures.

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