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In Good Spirits

In Good Spirits

Written by: Thomas Ballantine
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About this listen

After years of passion for whisky, learning the intricacies of whisky investing, and diving deep into tasting experiences, I’m thrilled to share that I’m launching my own Whisky Channel in 2025! 🎉

This channel will be a place for whisky enthusiasts, collectors, and investors alike to explore the fascinating world of whisky through the lens of investment, tasting, and personal exploration.

Here's what you can expect:
🔑 Whisky Investment Insights – Tips on how to start investing in whisky, spotting rare bottles/casks with growth potential, and strategies for building a diverse whisky portfolio.
🍷 Tasting Sessions – I’ll take you through tasting sessions, exploring the nuances of various whiskies from around the world. Whether it’s Scotch, Bourbon or Japanese Whisky, I’ll be sharing my personal tasting notes and experiences.
🚀 My Whisky Journey – I’ll also be sharing my personal journey as I navigate the whisky investment world—lessons learned, mistakes made, and successes to celebrate.

Whisky is not only a drink; it’s a culture, a passion, and for many, an asset class that’s gaining serious traction in the investment world.

If you’re interested in whisky, whether from a tasting or investment standpoint, follow my journey. It’s going to be a fun ride, and I’d love for you to be part of it!

© 2025 In Good Spirits Economics
Episodes
  • S2E2 - American Whisky

    S2E2 - American Whisky
    Jul 27 2025

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    In this episode of In Good Spirits, Thomas Ballantine delves into the world of American whiskey, exploring its definitions, characteristics, and the various types, including bourbon. He discusses the growth of the American whiskey market, investment opportunities, and the influence of celebrities on whiskey culture. The episode concludes with insights on the interconnection between American and Scotch whiskey, along with recommendations for both tasting and investing in whiskey.

    00:00Introduction to American Whiskey

    00:56Defining American Whiskey

    02:52Exploring Bourbon and Its Characteristics

    05:47The Growth of American Whiskey

    10:49Investment Opportunities in Whiskey

    18:44Celebrity Influence on Whiskey Culture

    25:48The Interconnection of American and Scotch Whiskey

    29:09Conclusion and Recommendations
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    34 mins
  • S2E1 - Tariff Cuts in India — Boom or Bubble for Scotch Whisky?

    S2E1 - Tariff Cuts in India — Boom or Bubble for Scotch Whisky?
    Jun 6 2025

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    🎙️ Tariff Cuts in India — Boom or Bubble for Scotch Whisky?
    Podcast: In Good Spirits

    India’s dramatic tariff cut on Scotch whisky imports is making headlines—but is it really a game changer for the industry? In this episode, we break down the trade deal’s potential, explore what it means for investors, and share insights from the Scotch Whisky Association. From billion-pound projections to hidden barriers, this episode is your straight-pour take on what’s hype and what’s real. Perfect for whisky lovers, collectors, and anyone eyeing the cask investment boom.
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    26 mins
  • S1E6 - Whisky is a Scam?

    S1E6 - Whisky is a Scam?
    Apr 23 2025

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    In this eye-opening episode of In Good Spirits, we dive into the dark side of whisky investment following the shocking revelations from the BBC’s Hunting the Whisky Bandits. We unpacks how scammers have lured unsuspecting investors into parting with their life savings—using fake promises, false exclusivity, and non-existent casks.

    We explore why whisky is such a tempting investment—with the global market valued at over $70 billion—and how its luxury appeal can sometimes cloud good judgment. You’ll learn the Amber Rules of safe investing, how to spot red flags, and what due diligence actually looks like in the cask-buying world.

    Whether you’re new to whisky investing or already ageing a few barrels, this episode is your essential guide to staying informed, sharp, and in good spirits.
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    24 mins
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