In The Arena cover art

In The Arena

In The Arena

Written by: Vannevar Labs
Listen for free

About this listen

In the Arena is a podcast about building products that matter for America’s future. Hosted by Vannevar CEO Brett Granberg and Hayley Menser, the series goes inside the fight to modernize U.S. defense and outcompete authoritarian adversaries. From product bets and mission wins to the people and principles behind them, In the Arena is a blueprint for builders on the frontlines of strategic competition.Vannevar Labs Economics Leadership Management & Leadership
Episodes
  • Why Reasoning Agents Change Everything in Defense | In The Arena
    Sep 30 2025

    Reasoning agents have quietly crossed a threshold. In just the past few months, models gained the ability to choose and chain tools, turning them from text summarizers into systems that can actually reason, act, and adapt. For defense missions, that shift is enormous.

    Vannevar CEO Brett Granberg explains why the o1 –> o3 leap changed everything, how a task that once required 40 analysts a month now runs in 20 minutes, and why agents are more than “chatbots with tools.”

    We cover:

    • Why tool use is the real step-change
    • Concrete defense use cases
    • The playbook for building with agents: model-agnostic, tool-first, and mission-driven
    • How tech-enabled services could upend billions in prime contracts
    • The unsolved problems: model evaluation, UX, and hallucinations
    • What an “agent-native” team looks like, and how to build one


    Outline

    • 00:00 The inflection point
    • 00:36 What are reasoning agents?
    • 03:38 Why now?
    • 04:46 New missions unlocked
    • 05:45 Vannevar case study
    • 09:17 The last 20% problem
    • 12:18 Ship fast, don’t break infra
    • 16:18 The agent product playbook
    • 20:13 Agents x sensing grid
    • 23:23 Be model-agnostic or lose
    • 26:19 3x Better, not 10% better
    • 28:24 Impact on tech-enabled services
    • 32:18 Paths forward for startups
    • 34:05 What’s real today
    • 36:10 Picking models that win
    • 38:22 Unsolved challenges
    • 39:15 Hiring an agent-native team
    Show More Show Less
    43 mins
  • Dropping Out, Raising Capital, and Starting a $1.5B Defense Tech Company | In The Arena
    Sep 24 2025

    Vannevar CEO Brett Granberg walks through his founder journey, from the first days to a $1.5B valuation. We cover his lessons learned and key decisions he made along the way: why Vannevar is not dual-use, how to think about defense TAM, why you should reference-check your investors, and building credibility in the early days. Finally, Brett explains what shifts once you do raise venture capital – how incentives and expectations change, and why managing founder psychology and energy becomes part of the job if you want to build something durable.

    Highlights

    -- The $16K bill that triggered the leap
    -- Why defense-only > dual-use for actually shipping value
    -- How to talk TAM in defense (and how not to)
    -- Building credibility from zero with “part-time hooks”
    -- Reference-checking your investors
    -- Founder psychology and burnout, from survival mode to scale

    🔗 Careers at Vannevar: https://vannevarlabs.com/careers/

    Outline
    00:00 The very beginning
    01:08 Deciding to drop out of school
    02:24 Making the leap
    03:23 The early co-founder partnership
    05:46 Product development before customers
    07:26 Fundraising then vs. now
    09:39 The dual use trap (and why we avoided it)
    12:33 How to think about defense TAM
    15:47 Recurring revenue in defense
    18:03 Screening investors
    20:26 Building credibility as an unknown quantity
    22:13 Biggest surprises about being a founder
    24:08 Mindset shifts from zero to $1.5B

    Show More Show Less
    27 mins
  • Leave Your Ego at the Door | In the Arena
    Sep 17 2025

    Vannevar CEO Brett Granberg explains the ideology behind one of our core operating principles: “Leave your ego at the door." Brett breaks down the difference between confidence and ego, and why “nice guys don’t close big deals” is lazy thinking that hurts mission outcomes.

    We get practical: how to hire high-agency people, how to spot toxic ego in interviews, when a strong personality becomes net-negative for the team, why learning rate is Brett’s personal success metric, and how to give high-conviction builders room to run without letting them steamroll the org. Brett also shares the operating principles that took Vannevar from 50 to 250+, the cross-functional model that 10x’s outcomes, and which roles he thinks are the hardest to hire.

    We discuss:

    • Confidence vs. ego (and why ego is often a lack of self-confidence)
    • The “net output” test for keeping or moving on from a hire
    • Red flags in interviews
    • How to structure teams for high-conviction bets without chaos
    • Scaling culture around specific outcomes as opposed to generic values

    Click here to watch a video of this episode.

    Outline
    00:00 What ego means in high performance teams
    00:25 Self-confidence vs. ego
    01:56 The line between confidence and toxicity
    04:37 Screening for ego in interviews
    09:20 Do founders need ego to succeed?
    11:07 Managing your own ego as a leader
    14:59 Can you coach out unhealthy ego?
    16:52 High agency leadership without steamrolling
    19:14 Vannevar's interview process
    21:59 Profile of first five hires
    24:29 Hiring mistakes and lessons
    26:31 Core operating principles
    28:44 Scaling culture from 50 to 250+ people
    33:25 Most difficult roles to hire for

    Show More Show Less
    35 mins
No reviews yet