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India Story: Insurance Broking
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India Story: Insurance Broking
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This episode dives into the evolving world of insurance broking in India—one of the fastest-growing segments in the country's financial services ecosystem. We explore how regulatory shifts, digital adoption, and changing customer expectations are reshaping the role of brokers. From retail to corporate lines, brokers are moving beyond traditional selling to offer advisory-led, tech-driven solutions. The conversation covers key trends such as the rise of digital-first broking models, embedded distribution, evolving IRDAI guidelines, and the growing importance of customer experience and compliance. As India targets deeper insurance accessibility, brokers are set to play a pivotal role in bridging protection gaps and enabling last-mile access.