“Many women don't have the information they need to understand what's going on with their hormones.” - Kate Wells

While the conversation around menopause and hormone therapy has progressed significantly in recent years, many women remain unaware of their options and lack access to practitioners who can guide them through these transitions. When you add the fact that many of the symptoms associated with these hormone changes are still highly stigmatized, it’s no wonder women are left feeling isolated and uncertain.

The good news is that more practitioners and companies are changing the way they approach women's health. Expanding their focus beyond efficacy, they’re building a more engaging and empowering experience for their customers.

Today, I’m excited to introduce you to someone who’s doing just that - menopause advocate and self-proclaimed biochem nerd, Kate Wells. Recognizing the need for more education on and access to hormone therapies, Kate and Kirsti Hegg founded Parlor Games. Being a clinician and a businesswoman can be hard, and Kate has been able to successfully meld the two and pursue a new purpose, starting in midlife.

In this conversation, Kate and I discuss why so many women are finding themselves on a new path after 50, her journey in creating accessible hormone products, the challenges of educating women about hormonal health, the significance of community support, what to think about when choosing over-the-counter hormone therapies, why practitioner guidance is important, common misconceptions about estrogen, why Kate is passionate about the educational aspect of Parlor Games, and more.

Enjoy the episode, and let's innovate and integrate together!

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Learn more or watch the video version of this conversation at https://integrativewomenshealthinstitute.com/what-are-bioidentical-hormones-with-kate-wells/.

Connect with me and access our entire platform at IntegrativeWomensHealthInstitute.com (https://integrativewomenshealthinstitute.com/).

Find and follow us @integrativewomenshealth on YouTube (https://www.youtube.com/@integrativewomenshealth) and Instagram (

“It takes more than hormones to fix our hormones.” - Dr. Anna Cabeca

When it comes to vaginal health, pelvic floor health, and incontinence issues, hormones play a critial role. From the type of hormones to oral formulations, injections, and topicals, there are a lot of options for hormone therapy, from the delivery vehicle to the forms of hormones used.

At the same time, you can’t optimize hormone health through hormone replacement only. We have to take a holistic picture, starting with the gut, lifestyle, and stress management. This approach enables the body to resuscitate, repair, and rejuvenate itself, allowing it to function at its peak. At this point, hormone therapy can offer a complementary supporting role, increasing the opportunity for optimal health and wellness.

Today’s guest, triple board-certified OB-GYN Dr. Anna Cabeca, has been working with women in midlife for decades, and she’s an advocate for a holistic approach to hormone support, which she calls hormone replenishment.

In this episode, Dr. Anna and I discuss when to start thinking about supporting your hormones, the connection between gut health and hormone balance, the need for personalized treatment appraoches, detoxification pathways, and the use of topical hormones, Dr. Cabeca’s products for women in midlife, how her patients have improved their vaginal health and reversed incontinence in post-menopause, and more.

Enjoy the episode, and let's innovate and integrate together!

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Learn more or watch the video version of this conversation at https://integrativewomenshealthinstitute.com/getting-nerdy-about-hormones-topical-transdermal-oral-oh-my-with-dr-anna-cabeca-do/.

Connect with me and access our entire platform at IntegrativeWomensHealthInstitute.com (https://integrativewomenshealthinstitute.com/).

Find and follow us @integrativewomenshealth on YouTube (https://www.youtube.com/@integrativewomenshealth) and Instagram (https://www.instagram.com/integrativewomenshealth/).

“A business needs to sell. If someone is annoyed by that, that's on them.” - Kirsten Roldan

In a time where AI can generate endless words in seconds, it’s tempting to believe that writing no longer matters. But for those of us trying to build sustainable, ethical, burnout-resistant businesses, the opposite is proving true. The ability to clearly articulate what you do, who you help, and why it matters has never been more critical. Algorithms change, platforms rise and fall, but trust is still built through authentic human communication.

For many clinicians, marketing doesn’t feel aligned with the way we work with clients. Social media moves fast and rewards flashiness, but the care most practitioners value is built slowly, through consistency and trust. Long-form writing, like email, offers a different path that allows you to slow down, connect directly with your community, and build a business that doesn’t depend on constant visibility or output at the expense of your nervous system.

Today, I’m joined by Kirsten Roldan, Nuyorican Business Coach and Burnout Expert, to talk about why email marketing remains one of the most effective and practitioner-friendly business foundations available. We talk about the difference between permission-based and performance-based marketing, how small lists can generate meaningful revenue, why selling clearly is an act of service, common mistakes practitioners make when building email lists, how to write emails that actually get read, why developing your writing voice is essential, and more.

Enjoy the episode, and let's innovate and integrate together!

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Learn more or watch the video version of this conversation at https://integrativewomenshealthinstitute.com/why-email-marketing-is-key-to-having-a-peaceful-burnout-free-womens-health-business/.

Connect with me and access our entire platform at IntegrativeWomensHealthInstitute.com (https://integrativewomenshealthinstitute.com/).

Find and follow us @integrativewomenshealth on YouTube (https://www.youtube.com/@integrativewomenshealth) and Instagram (https://www.instagram.com/integrativewomenshealth/).