Jagan Reddy and the Future of RevRec
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About this listen
In this episode of The Margin Podcast, Andrew Dailey of MGI Research speaks with Jagan Reddy, Founder and CEO of RightRev, about the mounting pressure on finance teams as businesses adopt consumption-based models. Drawing on decades of experience in revenue automation, Reddy explores the collapse of spreadsheet-based rev rec, the hidden risks of poor data quality, and why modern CFOs must champion quote-to-revenue transformation. From pricing strategy to contract flexibility and AI-powered scalability, this episode offers a roadmap for finance leaders looking to future-proof their monetization stack.
What you’ll learn in this episode:
- Why spreadsheet-based revenue accounting can’t keep up with consumption models
- How finance can bridge the gap between sales, billing, and revenue recognition
- The critical role of data quality and automation in modern rev rec
- Why CFOs must lead finance technology investment to scale efficiently
- How pricing, delivery, and contract flexibility shape monetization success
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