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Jobs To Be Done

Jobs To Be Done

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About this listen

We tackle a key reading from a classic book to solve a perennial problem: how do we talk about what we do so we don't undersell our value?

Show notes:

  • Competing Against Luck by Clayton M. Christensen, Karen Dillon, Taddy Hall, and David S. Duncan
  • Managing Priorities by Harry Max
  • MECE principle
  • Positioning by Jack Trout and Al Ries
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