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Jump Podcasts

Jump Podcasts

Written by: Jump 450
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Produced by the NYC-based performance marketing engine, Jump 450 and hosted by Matt LeBlanc, the two podcasts in this feed “5 Minute Founders” and “Growth Mentors” show you how to win all things marketing, product, and business. “5 Minute Founders” pick the brains of successful founders across a diverse set of backgrounds ranging from serial entrepreneurs with multiple exits behind them to DTC category leaders to popular podcast creators who have built their businesses on storytelling. “Growth Mentors” shares the secrets that our firm, Jump 450 uses to hyper-scale its client portfolio.Jump 450 Economics Marketing Marketing & Sales
Episodes
  • AI For Marketers | Data Analysis | Forecasting Models & More
    Apr 29 2025

    If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com, and don’t forget to subscribe for weekly episodes.
    Are you a marketer adapting to the fast changing landscape of artificial intelligence? How can use AI tools and chat bots most effectively to optimze your workflow and accuracy?
    Today, Eric Herzog, Google Ads expert and Acquisition Manager at Jump 450 shares the innovative approaches he has adapted to using AI in areas such as data analysis and reporting, forcasting models, Dynamic Search Ads and Search Term Categorization.
    #marketingdigital #ai #aitools #googlesearch #growthmarketing #marketingstrategy

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    20 mins
  • TikTok Ad Strategy: Influencers, Targeting, AI Creative Testing & More
    Apr 15 2025

    If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com, and don’t forget to subscribe for weekly episodes.
    Want to unlock massive scale on TikTok? Well, there is a trick to it and it may NOT behave the same as other channels you run ads on.
    Today, Shivani Kakkar, Senior Acquisition Manager at Jump 450 shares pro tips in 4 areas of TikTok advertising that will make a big impact on your campaigns. Spark Ads, Interest Targeting, Creative Ad Structure and Leveraging AI for creative testing.
    #TikTok #TikTokAds #digitalmarketing, #marketingstrategy, #growthmarketing #tiktokadvertise

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    32 mins
  • New Google Ads Control Settings That Actually Work
    Apr 8 2025

    If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com, and don’t forget to subscribe for weekly episodes.
    Be honest, are you a brand that is afraid to test Google ads beyond brand search? Have you become disillusioned by updates like Demand Gen? BUT, you're probably still saying "Okay Google get to the conversions!" Let’s talk realistically, you need a full funnel strategy to scale but you've been too shy or cynical to test.
    Today, Zach Larimer, Director of Media Strategy at Jump 450 reveals what we have learned from staying on the cutting edge of testing new updates, tools and strategies from Google. And believe it or not we are seeing Demand Gen in a whole new light with the arrival of new controls and settings that actually drive performance.
    #searchmax #google #digitalmarketing, #marketingstrategy, #growthmarketing #googlesearch #googlepaidsearch

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    21 mins
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