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What if AI could bring lost places back to life? In this episode, I explore how I used generative AI to recreate my demolished secondary school, transforming old photos and memories into a living, breathing school day. From dark rainy mornings to sunlit playgrounds, this isn’t just about visuals… it’s about rebuilding experiences that no longer exist.

But this goes far beyond one school. This is a glimpse into a new creative frontier where AI can reconstruct the past, trigger emotion, and reconnect people with places they thought were gone forever. If you’re curious about what AI can really do, and how you can start experimenting yourself, this episode will give you both inspiration and practical direction.

This episode is being published as part of Podcasthon2026 (#Podcasthon) and my chosen charity is ADHD Aware!

Finally I also list my "Just Add Social" actionable Key Takeaway for you to get going with your own project.

The Social Savvy scale of this podcast is level 1: Beginner /Novice. Entry-level understanding, basic concepts, minimal experience of social media is all that is needed to enable you to start using one of these tools due to the podcast insights.

| Clive Roach web site | Blog Subscribe Page | Clive Roach Social Media list |

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You’re a digital marketer or in communications, so let me challenge you:
If you’re not doing social listening, you’re not doing strategy, you’re doing guesswork with a content calendar.

Because right now, your audience is telling you exactly what they want…
in comments, complaints, questions, and competitor threads.
And if you’re not hearing it, someone else is. I have seen it all before.

You do not need a big budget or a data team to listen.

I reviewed 5 low-cost ways to do social media listening, ideal for people with zero analyst experience, so you can spot patterns, catch trends early, and turn real conversations into smarter content and campaigns.

Finally I list my "Just Add Social" actionable key takeaways in the form of a challenge to start using any of these 5 low cost tools mentioned in this podcast.

The Social Savvy scale of this podcast is level 1: Beginner /Novice. Entry-level understanding, basic concepts, minimal experience of social media is all that is needed to enable you to start using one of these tools due to the podcast insights.


Here are the interesting links referred to in this podcast:

Blog:
https://cliveroachblog.com/5_low_cost_ways_to_do_social_media_listening/

Social Searcher:
https://www.social-searcher.com/

Google Alerts:
https://www.google.com/alerts

Mentionlytics:
https://www.mentionlytics.com/

Talkwater Alerts:
https://www.talkwalker.com/alerts

Awario:
https://awario.com/

| Clive Roach web site | Blog Subscribe Page | Clive Roach Social Media list |

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🎙️ Step into “Social Media Jail” — a tongue-in-cheek courtroom drama for modern marketers. Our “Social Media Jedi” prosecutes vanity metrics, AI comment bots, and fake followers while defending ethical, revenue-driven marketing.

In this podcast episode you’ll hear how campaigns go off the rails (hello, engagement pods), and how to fix them with clear KPIs tied to pipeline and LTV. We unpack AI transparency (C2PA, disclosures), bot clean-up, and much more to prove real impact.

You’ll learn:

- How to swap likes for leads (and qualified ones at that)
- What data-driven attribution and modeled conversions actually mean
- Ways to connect GA4 + CRM to report revenue, not vibes
- How to stay ethical with AI: provenance, policies, and disclosures
- The vanity-metric myths that get teams “sentenced” every quarter

Hit play, beat the verdict, and graduate from clicks to cash—ethically. Subscribe for more smart, snackable marketing wins.

Finally I list my "Just Add Social" actionable Key Takeaways.

The Social Savvy scale is level 3: "Basic" - Comfortable with fundamental skills of social media marketing.

| Clive Roach web site | Blog Subscribe Page | Clive Roach Social Media list |