In Episode 18 of the Killer Growth Podcast, Samuel sits down with Timothy Shenk, General Manager of Egg Cart’n, to explore the intersection of entrepreneurship, regenerative agriculture, and designing products that actually last.

Timothy shares his unconventional path—from teaching and earning a music degree to helping run a family manufacturing business focused on high-quality chicken tractors built for backyard families and small homesteads. He walks through how Egg Cart’n began, what went wrong early, and how the business has evolved through trial, burnout, and hard-earned clarity around roles, ownership, and leadership.

The conversation dives deep into what makes Egg Cart’n different: predator-proof construction, durable materials, ease of movement, and why most people quit raising chickens—not because they don’t care, but because their systems fail. Timothy explains how better design leads to healthier animals, better nutrition, improved soil, and a more realistic way for families to reconnect with where their food comes from.

They also discuss pricing psychology, shipping large products nationwide, marketing to first-time buyers, and why not everyone needs to be a hardcore homesteader to make a meaningful impact on food quality and sustainability.

This episode is a thoughtful look at building a mission-driven product, balancing family dynamics in business, and creating systems that help people follow through on good intentions.

Learn more at https://killergrowth.com

In Episode 17 of the Killer Growth Podcast, Samuel sits down with Brian Boswell, owner of Reliable Dirt Works and Sunflower Plumbing, to unpack one of the most honest and hard-earned entrepreneurial journeys on the show.

Brian shares how he went from trade school and refinery shift work to restaurant ownership, product invention, service-based entrepreneurship, and eventually building a multi-entity operation spanning excavation, plumbing, and rural water district management. Along the way, he opens up about shutting down Jacob’s Well, inventing and scaling BBQ Hack, surviving major revenue drops, and working seven days a week when failure wasn’t an option.

The conversation dives deep into the realities of blue-collar business growth:

• Cutting income in half to bet on yourself

• Asset-heavy scaling decisions most founders underestimate

• Why knowing when to shut something down is just as important as grit

• Managing hundreds of miles of water infrastructure

• Acquiring Sunflower Plumbing and unlocking operational leverage

• The cost of growth on family life—and why legacy still makes it worth it

Brian also reflects on leadership, resilience, learning outside traditional education, and the importance of having trusted peers when the pressure is highest. This episode is a raw look at what it really takes to build something lasting from the ground up—without shortcuts or hype.

Learn more at https://killergrowth.com

In Episode 16 of the Killer Growth Podcast, Samuel sits down with Tyler Brickley, Chief Brand Officer at Killer Growth and founder of The Kindness Mob, for a candid, funny, and deeply meaningful conversation about creativity, content, and building something that actually makes the internet better.Tyler shares his unconventional journey—from dropping out of college after six weeks, to car sales, restaurant ownership, video production, and eventually shaping brands through content. Along the way, one theme never changes: a compulsion to create and make things meaningful, even when there’s no clear business outcome.The conversation centers on the origin and evolution of The Kindness Mob, a social movement that mobilizes thousands of people to leave positive comments on overlooked videos online. Tyler explains how the idea was born, why kindness momentum matters, what it’s like to sustain a daily creative habit, and how practicing kindness at scale has changed him personally.They also dive into the realities of content creation—burnout, inconsistent growth, algorithm swings, and the tension between impact and metrics—as well as what it really takes to start a movement online and stick with it long enough for it to matter.This episode is an honest look at creativity without ego, leadership without domination, and what happens when someone decides to build something good simply because it should exist.Learn more at https://killergrowth.com#podcast #podcaster #marketing #thekindnessmob