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Know Your People

Know Your People

Written by: Bob Kelley
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Welcome to Know Your People — where we introduce you to the incredible professionals helping our real estate clients succeed. From our own team of agents to some of our trusted partners in mortgage, title, inspections, and beyond, we spotlight the people making a real impact in the real estate industry.


© 2026 Know Your People
Economics
Episodes
  • Know Your People - Scott's Story - From the Locker Room to Real Estate – Building Trust and Relationships
    May 19 2026

    Episode 06: From Locker Room to Real Estate – Building Trust and Relationships

    In this episode of Know Your People, host Bob Kelley sits down with Scott Rego to talk about his unique path into real estate and the skills that carried over from his previous career.

    Scott shares how relationship-building, handling high-pressure personalities, and showing up with consistency have helped him succeed in a fast-moving market. The conversation also highlights the importance of trust, teamwork, and delivering a high level of service to every client.


    Chapters

    [00:00] Scott’s Unique Background
    From a completely different career path into real estate and how the transition happened.

    [03:00] Availability vs Flexibility
    Why being available—not just flexible—is the key to success in real estate.

    [05:00] Relationship Building as a Skill
    How locker room experience translated into connecting quickly with clients.

    [06:30] Handling Pressure & Personalities
    Managing stressful situations, clients, and difficult personalities with confidence.

    [08:50] Lessons from Mentors & Service Standards
    The importance of delivering consistent, high-level service to every client.

    [12:00] Getting Started in Real Estate
    Early challenges, first deals, and what helped Scott build momentum.

    [17:30] Why Your Team Matters (Buyers Side)
    The importance of having the right mortgage, title, and support team in place.

    [20:30] Helping Clients Through Tough Situations
    Real stories where real estate goes beyond transactions and truly helps people.

    [23:30] Tips for Buyers
    Preparation, speed, and why having your “ducks in a row” is critical.

    [27:30] Tips for Sellers
    Getting your home ready, setting expectations, and positioning for success.

    [29:30] Pricing Strategy & Honest Conversations
    Why transparency with sellers leads to better long-term results.

    [34:30] Advice for New Agents
    Leveraging team support and learning faster through collaboration.

    [38:30] Lessons from Difficult Deals
    Staying organized and keeping transactions moving forward.

    [41:30] The Value of Team Culture
    Why the right environment helps agents grow and perform.

    [45:00] Life Outside of Real Estate
    Family, lifestyle, and enjoying the journey beyond work.

    [47:30] Final Thoughts: What Clients Can Expect
    A simple philosophy—care, effort, and always showing up.


    Connect With Us

    Support the Show:
    If you enjoyed this episode, please subscribe and leave a review on your favorite platform.


    Follow Bob Kelley

    Facebook - https://www.facebook.com/bobkelleyteam
    LinkedIn - https://www.linkedin.com/in/rkelley34/

    TikTok - https://www.tiktok.com/@bobkelleyteam
    Instagram - https://www.instagram.com/bobkelleyteam/
    YouTube - https://www.youtube.com/@bobkelleyteam
    Website - https://bobkelleyteam.com


    Follow Scott Rego

    Phone - 215-913-8246
    Email - scott@bobkelleyteam.com
    Instagram -
    https://www.instagram.com/scottjregorealtor/
    Facebook - https://www.facebook.com/scott.rego.2025

    Follow Bob Kelley:

    • Facebook - https://www.facebook.com/bobkelleyteam
    • TikTok - https://www.tiktok.com/@bobkelleyteam
    • Instagram - https://www.instagram.com/bobkelleyteam/
    • YouTube - https://www.youtube.com/@bobkelleyteam
    • LinkedIn - https://www.linkedin.com/in/rkelley34/
    • Website - https://bobkelleyteam.com


    Show More Show Less
    50 mins
  • Know Your People - Iris's Story - Resilience, Relationships, and Real Estate
    May 5 2026

    Episode 05: Resilience, Relationships, and Real Estate
    In this episode of
    Know Your People, host Bob Kelley sits down with Iris Zettler to talk about her journey into real estate and what it truly takes to succeed in the industry. From starting later in life to building experience across different fields, Iris shares how resilience, empathy, and strong relationships have shaped her career. The conversation also highlights the importance of teamwork, guiding clients through emotional decisions, and staying grounded in integrity.

    Chapters

    [00:00] How Iris Got Into Real Estate
    Starting later in life, early challenges, and building experience through other industries.

    [02:00] Early Team Experience & Transition
    Lessons from a difficult first team and why finding the right environment matters.

    [05:00] The Value of Team Culture
    Support, collaboration, and how the right team makes a difference in daily work.

    [07:00] Balancing Work and Family Life
    Managing real estate while prioritizing family and personal time.

    [09:00] Working with Buyers (Especially First-Time Buyers)
    Empathy, guidance, and building trust through the buying process.

    [11:00] The Importance of Financing First
    Why buyers must understand their numbers before starting the search.

    [13:00] Understanding Client Goals
    Asking the right questions to find the right home and long-term fit.

    [15:00] Managing the Transaction Process
    Guiding clients through contracts, expectations, and next steps.

    [17:00] Preparing and Selling a Home
    Advice for sellers on pricing, presentation, and handling showings.

    [20:00] Pricing Strategy & Market Reality
    How pricing impacts demand and final outcomes.

    [24:00] Challenging Deals & Ethical Lessons
    Real stories that highlight integrity and problem-solving.

    [29:00] Why Being on a Team Matters
    Support systems, mentorship, and navigating complex deals.

    [32:00] What Real Estate School Doesn’t Teach You
    The gap between theory and real-world experience.

    [34:00] Working with Families in the Buying Process
    Handling multiple opinions and keeping clients confident.

    [37:00] Life Outside of Real Estate
    Family, traditions, and maintaining balance.

    [40:00] Final Thoughts: Representing Clients the Right Way
    A commitment to treating every client like your own.

    Connect With Us

    Support the Show: If you enjoyed this episode, please subscribe to the podcast and leave a review on your favorite platform! Your support helps us bring you more stories from the people who know this industry best.

    Follow Iris Zettler
    Email - iriszettler@bobkelleyteam.com
    Instagram -
    https://www.instagram.com/izettler6
    Facebook - https://www.facebook.com/iris.zettler


    Follow Bob Kelley:

    • Facebook - https://www.facebook.com/bobkelleyteam
    • TikTok - https://www.tiktok.com/@bobkelleyteam
    • Instagram - https://www.instagram.com/bobkelleyteam/
    • YouTube - https://www.youtube.com/@bobkelleyteam
    • LinkedIn - https://www.linkedin.com/in/rkelley34/
    • Website - https://bobkelleyteam.com


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    42 mins
  • Know Your People - Tony's Story - The Bridge Between Bartending and Business
    Apr 21 2026

    Episode 04: The Bridge Between Bartending and Business

    In this episode of Know Your People, host Bob Kelley sits down with Tony White to discuss his journey from the service industry to real estate success. Tony shares how years of bartending provided the perfect training ground for the "people business," teaching him how to manage different personalities and keep a level head in fast-paced environments. The conversation dives into the importance of service to clients and how that carries over from any industry.

    Chapters

    [00:00] The Restaurant Roots Tony discusses his background in the hospitality industry and how seeing family members in real estate sparked his initial interest in the field.

    [04:00] The Transition: The reality of the "hustle": how Tony balanced full-time bartending with his first few years as a licensed agent before making the leap to full-time real estate.

    [09:00] Tony’s Tips for Buyers A couple tips to help in your home buying process

    [12:39] Tony Talks Sellers Tony reflects on a very recent transaction and overall tips for sellers.

    [16:45] The Importance of Pricing Why pricing your home right from the start can help you get the best terms

    [21:00] Advice for agents Tony discusses his experience and what he would tell agents who are just getting started in the business.

    [26:25] The Evolution of our Team Tony shares his perspective on the growth of our team over the years..

    [35:00] Life Outside the Sale A personal look at what Tony does to recharge and some of his favorite local spots.

    [39:00] Final Thoughts: Tony is a great resource for any questions for real estate

    Connect With Us

    Support the Show: If you enjoyed this episode, please subscribe to the podcast and leave a review on your favorite platform! Your support helps us bring you more stories from the people who know this industry best.

    Follow Bob Kelley:

    • Facebook - https://www.facebook.com/bobkelleyteam
    • TikTok - https://www.tiktok.com/@bobkelleyteam
    • Instagram - https://www.instagram.com/bobkelleyteam/
    • YouTube - https://www.youtube.com/@bobkelleyteam
    • LinkedIn - https://www.linkedin.com/in/rkelley34/
    • Website - https://bobkelleyteam.com


    Follow Tony White:

    • Phone: 267-664-9120
    • Email: anthonyw@bobkelleyteam.com

    Instagram - https://www.instagram.com/etihwynot/

    Follow Bob Kelley:

    • Facebook - https://www.facebook.com/bobkelleyteam
    • TikTok - https://www.tiktok.com/@bobkelleyteam
    • Instagram - https://www.instagram.com/bobkelleyteam/
    • YouTube - https://www.youtube.com/@bobkelleyteam
    • LinkedIn - https://www.linkedin.com/in/rkelley34/
    • Website - https://bobkelleyteam.com


    Show More Show Less
    41 mins
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