As we wrap up our inaugural season, we’re diving deep into what it takes to create and sustain a compelling corporate podcast. From unexpected challenges to surprising benefits, here are the top takeaways for aspiring podcasters.

In this episode of LEARN, Ted outlines seven key learnings from producing 37 episodes, discusses the nuanced balance between relationship-building and lead generation, and shares invaluable advice for setting realistic expectations for corporate podcasts. Whether you’re contemplating starting a podcast or looking to refine your current strategy, this season wrap-up is a must-listen.

Key takeaways:

- Be prepared for the significant time investment required for running a corporate podcast, as each episode can take around 5 hours from preparation to promotion

- Avoid using a podcast as a direct lead generation tool, focusing instead on building genuine relationships with guests, partners, and industry leaders

- Adapt and experiment with your podcast format and content to discover what resonates most with your audience, while remaining consistent in your efforts

Tune in to explore Ted’s top takeaways he learned from starting a podcast.

Resources:

- Ted Blosser: https://www.linkedin.com/in/tedblosser/

- WorkRamp: https://www.linkedin.com/company/workramp

Episode highlights:

[05:54] Build great relationships through podcasting, be realistic

[06:56] Building brand, niche audience, and set realistic podcast goals

[10:20] Expressing gratitude

As organizations navigate the complexities of modern work environments, fostering continuous learning, transparent communication, and meaningful employee support becomes paramount.

"Learning shouldn't be a one-off event. It's about integrating ongoing education into the fabric of everyday work," says [Kathleen Pacini](https://www.linkedin.com/in/kathleen-pacini-phr-b115986/), Chief People Officer at [Patreon](https://www.patreon.com/).

In this episode of LEARN, Kathleen delves into the limitations of one-time training solutions, the pressing need for ongoing learning, and her journey from accounting to HR. She shares insights into how Patreon motivates its workforce with learning stipends, the critical role of revamping onboarding processes, and maintaining transparency during uncertain times.

Key takeaways:

- Align your career path with your natural inclinations and strengths

- HR and People teams need to build lasting relationships with employees beyond just solving problems or managing benefits

- Continuous learning and development are key for employee growth and should be embedded in the day-to-day work

Tune in to explore how continuous development and a supportive workplace culture are vital for organizational success.

Resources:

- Kathleen Pacini: https://www.linkedin.com/in/kathleen-pacini-phr-b115986/

- Patreon: https://www.patreon.com/

- Ted Blosser: https://www.linkedin.com/in/tedblosser/

- WorkRamp: https://www.linkedin.com/company/workramp

Episode highlights:

[04:25] Kathleen pivoted to HR after layoffs.

[06:44] Kathleen worked in various roles at Frontier telecom

[10:38] Understanding business is key to being effective

[14:40] Be honest with employees and share available information

[17:42] HR leaders need support during tough times

[22:33] Encourage ongoing learning and incorporate it daily

[24:42] Onboarding is pivotal for successful transition and productivity

[27:43] Embrace curiosity and go beyond the job description