• OSKAR STENMARK | A Brooklyn Swede finding the New York Groove by mixing jazz with Swedish traditionals
    Jul 7 2026

    Steered the road trip to Brooklyn, New York, to talk to Swedish trumpet player Oskar Stenmark, about life as a Swedish musician in the world's biggest melting pot, and about finding your voice through your roots.

    Because Oskar comes from a family with generations of musicians behind him, some of whom already toured the United States during the middle of the last century - a discovery that has given him unexpected encounters and an opportunity to go full circle on his family's musical legacy.

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    31 mins
  • THOMAS MCINTYRE SCHULTZ | Road-tripping in a Volvo and the weirdness of a Swedish Pizza
    Jun 30 2026

    I met with Thomas McIntyre Schultz, Communications at Volvo Cars USA, at their headquarters in Mahwah, New Jersey, to talk about Volvo's 70-year history in the United States, how it all started, and the footprints of the company's innovative spirit.

    But halfway into this journey, this was also a good opportunity to get to know Thomas as one of my key partners in this adventure. So we got to talk about his Swedish connection, life in New York City, road-tripping in a Volvo - and the weirdness of a Swedish Pizza.

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    36 mins
  • KATE NOVAK | From Stockholm, Paris, and Washington, D.C. - turning a footprint into a Swedish legacy
    Jun 23 2026

    There's a building at 2900 K Street, Northwest, in Washington, DC, overlooking the Potomac River. It's designed by Swedish architects and built from materials reflecting Swedish roots and traditions, and in 2006, it was inaugurated by the King and Queen of Sweden as the home for the Embassy of Sweden - making it the official Swedish footprint in the United States.

    It is known as the "House of Sweden" - and it all started with Swedish-born Kate Novak.

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    43 mins
  • PETER BORSOS | From a world of phones to an invisible infrastructure - the Swedish footprint of Ericsson stretches 150 years
    Jun 16 2026

    Telling these stories from a road trip wouldn't be possible without the complex infrastructure of a mobile network, so I met with Peter Borsos, Head of Communications at Ericsson, in Washington, D.C., to talk about the company's 150-year history - 120 of those making a Swedish footprint in the United States, surviving both financial crashes and international bribery scandals - and how leaving the battle of smart phones transformed the company into one of the world's most trusted manufacturers of mobile infrastructure with 60 % of the American market.

    - And about speed!

    6G is coming to our lives soon, and the big question is, how much more speed do we need before we’re satisfied?

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    34 mins
  • SCOTT SEGERSTROM | From famine to fortune - a Swedish immigrant story with a golden twist
    Jun 9 2026

    As this road trip passed through Boone, North Carolina, I was fortunate enough to sit down with Scott Segerstrom, who shared his family's story, starting with his great-great-grandfather, Anders Frederick Andersson, and his thirteen determined daughters, who all left a life in a cave outside Tybble, Sweden, to seek fortune in Mead, Nebraska.

    With a calm voice and a yellow notepad, Scott takes us past brutal landowners, famine, and death, through Ellis Island, New York, Wilmington, Boston - all the way to the Golden Gate Bridge.

    - It's the story that echoes together with thousands of other Swedes who all shared a similar fate when leaving Sweden for a better life in the United States of America. But this one has its own golden twist in the end.

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    38 mins
  • TROY CAMPBELL | Hear the creator of House of Songs unravel the Swedish music miracle
    Jun 2 2026

    The list of Swedish artists on the Billboard 100 is long. Ever since Blue Swede reached number 1 in 1974 with their version of "Hooked on a Feeling", Swedes have frequently appeared on this iconic chart in the American music industry.

    - A Swedish footprint in popular culture that has become an industry standard.

    To try and get some answers on how this keeps happening, I drove to Bentonville, Arkansas, to meet up with Troy Campbell, artist, songwriter, and founder of House of Songs, to hear the story of how his life project started, and how it led him to collaborate with international artists while growing a great love for Swedish music, producers, and songwriters.

    - It's an outsider's view - from the inside.

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    41 mins
  • RON MICHAEL | The story of Birger Sandzén, the Swedish artist and Renaissance Man, who changed the color palette of American Art
    May 26 2026

    I drove the Volvo and Airstream to Lindsborg in Kansas - a town still proud of its Swedish heritage - to talk with Ron Michael, Director of the Birger Sandzén Memorial Gallery, about the Swedish artist who put Kansas high on the American art scene.

    Birger Sandzén was born in Blidsberg, Sweden, in 1871. He studied art in Stockholm with Anders Zorn and Richard Berg and in Paris with Edmond François Aman-Jean. At the age of 23 (1894), he left Sweden for a teaching position at Bethany College in Lindsborg - where he remained for the remainder of his career.

    - Only 100 years apart!

    What makes this extra special is that Birger Sandzén's birthplace, "Blidsberg" is in the southern parts of the County where I was born (Skaraborg) almost 100 years later, and that this museum in the middle of Kansas shows a series of motifs from where I grew up: Skara, Läckö, and Kinnekulle.

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    24 mins
  • Sir DONALD GLENN PETERSON | From Värmland in Sweden and War in France - to a Swedish Knight in Colorado
    May 19 2026

    Sir Donald Glenn Peterson's family history starts with his grandfather, Enoch, leaving Sweden at age 19 for a life in the United States, immediately signing up to fight with the US Army in France during WW1, only to return after the war to start a newspaper in Denver, Colorado, building a communication hub for Swedes and Americans alike that stood for three generations.

    And it culminates with Donald receiving the Swedish Royal Order of the Polar Star medal for his long-standing service as Honorary Swedish Consul by His Majesty King Carl XVI Gustaf of Sweden.

    - This road trip podcast stopped in Denver, Colorado, to hear him tell his family's epic story.

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    26 mins