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Legacy Fundraising Chat

Legacy Fundraising Chat

Written by: Sanita Guddu of Persuasion - Legacy Consultant and Training Specialist
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About this listen

Feeling you don’t have time for legacy fundraising marketing? Or don’t know where to start? As a former Legacy Marketing Manager, I have been where you are. Having managed regional legacy teams, organised and presented at over 110 legacy events I love the whole journey from having conversations to stewarding pledgers. Now as a legacy consultant, I hear people who have responsibility for this fundraising stream struggling, and I don't want you to. Episodes are created to help you to increase your legacy income, whilst filled with wisdom and easy actionable tips all under 30 minutes.Sanita Guddu of Persuasion - Legacy Consultant and Training Specialist Economics Marketing Marketing & Sales
Episodes
  • Ep96: A chat with Ashley Rowthorn and Dr Claire Routley "What We Love (and Loathe) About Legacy Marketing Part 1
    Feb 4 2026

    We’re calling out legacy clichés — from Will puns to “a gift that costs nothing today.” Hear what makes us cringe, laugh, and rethink how we talk about legacies.


    Got a question? Drop me an email hello@legacyfundraisingchat.co.uk


    Sign up for your monthly dose of tips and inspiration with my newsletter here.


    Visit my website for more info


    P.s Could you do me a favour please? If you are enjoying my podcast, I’d love it if you could either subscribe, share with one other person or leave a review as to why others should listen at Podchaser

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    29 mins
  • Ep95: A chat with Sally Bendtson, Independent HR Specialist: "when work turns toxic and what to do about it" Part 2
    Jan 21 2026

    Why do good people leave good jobs? In this candid chat, Sally shares the unseen conflicts and quiet tensions that push employees to walk away.

    Got a question? Drop me an email hello@legacyfundraisingchat.co.uk

    Sign up for your monthly dose of tips and inspiration with my newsletter here.

    Visit my website for more info


    P.s Could you do me a favour please? If you are enjoying my podcast, I’d love it if you could either subscribe, share with one other person or leave a review as to why others should listen at Podchaser

    Show More Show Less
    30 mins
  • Ep94: A chat with Sally Bendtson, Independent HR Specialist: "when work turns toxic and what to do about it" Part 1
    Jan 7 2026

    From subtle power struggles to toxic team dynamics, workplace conflict is more common than we admit. In this episode, Sally shares how to recognise and manage it.

    Got a question? Drop me an email hello@legacyfundraisingchat.co.uk

    Sign up for your monthly dose of tips and inspiration with my newsletter here.

    Visit my website for more info


    P.s Could you do me a favour please? If you are enjoying my podcast, I’d love it if you could either subscribe, share with one other person or leave a review as to why others should listen at Podchaser

    Show More Show Less
    32 mins
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