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MSP Unplugged

MSP Unplugged

Written by: Paco Lebron
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This podcast is where we discuss different ways to run your I.T. business whether you are a one-person shop or leading a growing IT Service provider. This is the place for you.931230 Economics Leadership Management & Leadership
Episodes
  • Classic Replay: The LinkedIn Advantage – Unlock MSP Leads with LinkedIn
    Jan 27 2026

    Flashback Tuesday: Fan-Favorite Edition! Kicking off the week with one of our all-time most requested episodes — the LinkedIn masterclass that MSP owners and pros keep circling back to for serious business wins.

    In this evergreen episode of MSP Unplugged, we revisit our powerhouse conversation with Richard Bliss, founder of BlissPoint Consulting and a leading voice in LinkedIn branding and social selling. Richard delivers straight-to-the-point, actionable tactics to turn LinkedIn into a true business development powerhouse — far beyond just a digital resume. We break down how MSPs can establish real authority, spark authentic prospect conversations, and convert engagement into measurable revenue growth.

    Whether you're reviving an old profile or sharpening an existing strategy, these insights are just as powerful today as they were when this episode first dropped — and that's exactly why fans keep asking for the replay!

    💡 Timeless Takeaways That Still Hit Hard:

    • Optimizing your LinkedIn profile to attract your ideal clients and partners
    • Posting vs. engaging: Why you need both dialed in for maximum visibility
    • The unbeatable combo of consistency + genuine storytelling to stand out
    • The most common LinkedIn traps MSPs fall into (and simple fixes to avoid them)
    • Richard's go-to tools and proven tactics for expanding reach and driving leads

    📢 If you're an MSP owner, sales leader, or tech pro who's been sleeping on LinkedIn's potential, this fan-favorite will fire you up and give you the roadmap to make it a consistent lead-gen machine.

    It's no surprise this one stays in heavy rotation — pure gold that never goes out of style!

    Full Video Podcast (Flashback Episode): https://youtu.be/psoXnE2kZAk

    Connect with us!

    MSP Unplugged https://mspunplugged.com/

    Paco Lebron from ProdigyTeks Email: paco@mspunplugged.com

    Rick Smith from Renactus Technology Email: rick@mspnplugged.com

    Corey L Kirkendoll from 5K Technical Services https://linkedin.com/in/coreykirkendoll/

    Richard Bliss from BlissPoint Consulting https://www.linkedin.com/in/bliss/

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    1 hr and 3 mins
  • Sell a Copier! with Chris Cool
    Jan 20 2026

    In this episode of MSP Unplugged, host Paco Lebron sits down with Chris Cool, Founder and CEO of Cool Technology Group Inc., a Houston/Texas-based managed IT services provider specializing in cybersecurity, cloud solutions, remote/on-site support, and more for small to medium businesses.

    Chris shares his inspiring journey—from his days as a University of Colorado student-athlete spending more time in the mountains than in class, to diving into the copier and telecom industry in Dallas in the early 2000s. He climbed the ranks quickly, starting as an Account Executive at Intermedia Communications and rising to Senior VP on the West Coast (while based in Houston), building, growing, and even selling multiple organizations along the way.

    The conversation gets real about launching Cool Technology Group in January 2020—just as the pandemic hit—and how Chris navigated that chaos to build a thriving MSP. He opens up about the secret sauce to standing out in a crowded market, the toughest hurdles he's faced (and how he pushed through), his proudest moments, balancing family life in Tomball, Texas, with running the company, and his outlook on emerging trends like cybersecurity threats and tech advancements that small businesses need to watch.

    Whether you're a solo MSP operator or scaling a team, this episode is packed with practical insights, entrepreneurial grit, and advice for anyone dreaming of starting or growing their own IT services business.

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    53 mins
  • Back in the Studio: MSP Updates, Big Changes & Lessons Learned
    Jan 13 2026

    Paco's back in the studio after a packed stretch — welcome to the first episode of MSP Unplugged's return!

    Catch up on the latest:

    • Quick tips & tricks: Affordable branded backups with Aaron's Auto Glass Fabs (just $66!), seamless data migration via SQLBackupAndFTP, and troubleshooting ControlOne VPN/DNS issues.
    • Big updates at ProdigyTeks: Ditching bundled Microsoft costs (saving thousands!), shifting from flat IG tiers to flexible Service Desk, NOC, and SOC offerings — now with built-in legal protections if clients opt out of security.
    • Real talk from the last 6 months managing a roll-up: Everyone faces the same resource challenges (time & money), no one's "better" — just different approaches, and how I can now offer MSPs real lifelines for scaling, exit, or legacy.
    • Community vibes: Hosting a local MSP lunch with JATAG Solutions (DM if interested!), plus big news on TechCon Unplugged (date/location reveal soon!).
    RESOURCES & LINKS - Fab's AutoBackup - SQLBackupAndFTP

    CTAs - Subscribe on Apple/Spotify/YouTube: https://mspunplugged.com - Join the newsletter: https://mspunplugged.com

    CREDITS Hosts: Paco Lebron - MSP Owners Group / ProdigyTeks
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    28 mins
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