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Market Leaders Podcast

Market Leaders Podcast

Written by: PipelinePlus
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PipelinePlus delivers industry-leading business development solutions and expert training to service professionals and their firms.

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Economics
Episodes
  • The Short List: Authentic Relationships, Real Growth, and the Journey Behind the Book
    Nov 13 2025

    In this special episode of the Market Leaders Podcast, Jackie Kappas interviews David Ackert—author of The Short List and co-founder and CEO of PipelinePlus—for an honest conversation about authenticity, connection, and the real work behind business development.

    David shares why The Short List resonates so widely and explains how focusing on the people who matter most can transform both career growth and personal fulfillment. Jackie and David dig into imposter syndrome, rejection, and the pressure professionals feel to perform, and why leaning into genuine, meaningful relationships is the antidote.

    The episode also opens a window into David’s personal world: the influence of his wife and business partner, Rebecca; his journey as a former actor and how it shaped his resilience; and the profound impact of his decade-long role as a Big Brother mentor.

    The conversation ultimately reinforces a simple truth: when we lead with purpose, authenticity, and human connection, we build careers and communities that truly matter.

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    33 mins
  • Episode 97: Breaking Down Silos: Achieving Cohesion in Law Firms with Guest Kate Stoddard
    Sep 25 2024

    In this episode of the Market Leaders Podcast, host David Ackert sits down with Kate Stoddard, Chief Marketing Officer at Kelley Drye, to explore the pervasive issue of siloing within law firms and how to overcome it. Drawing on her 15 years of experience at Kelley Drye, Kate shares insights into the firm's business development strategy and the innovative approaches they've taken to foster cohesion and enhance client service.


    Kate delves into the challenges posed by siloing, describing law firms as "archipelagos"—a collection of individual practices operating independently rather than as a cohesive unit. She discusses the importance of collaboration, training, and leadership in breaking down these silos, providing practical examples from Kelley Drye's marketing department and firm-wide initiatives.


    Listeners will gain valuable perspectives on transforming law firm culture and enhancing client relationships through teamwork and collaboration. Kate offers advice for firms struggling with cohesion, emphasizing the need for leadership commitment, clear expectations, and continuous communication.

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    23 mins
  • Episode 96: Cultivating Client Trust: The Intersection of Law, Sales, and Business Development with Guest Sian Story
    Sep 18 2024

    In this episode of the Market Leaders Podcast, host David Ackert interviews Sian Story, General Counsel at Vendavo, about her unique career journey. Sian shares how she started in tax law in the UK and eventually moved to Silicon Valley, where she worked at Osborne Clarke advising U.S. companies on European law. Unlike most in-house counsel, she took on a dual role that combined legal work with business development, giving her valuable experience in building client relationships and understanding the business development process from both sides of the table.


    Sian discusses the importance of personalized client relationship-building for successful business development in the legal industry. Rather than relying on generic networking events or impersonal email blasts, she highlights how creating meaningful one-on-one connections through tailored events, coffee meetings, and informal conversations can foster trust with clients. These bespoke approaches allow lawyers to understand and solve specific client pain points, which ultimately leads to stronger, long-term relationships.

    Throughout the conversation, Sian touches on the evolving role of sales in legal practice and the increasing impact of AI on the industry. She argues that law firms must embrace the sales process and train junior lawyers early in their careers to develop lasting client networks. As AI and alternative legal service providers continue to change the landscape, Sian emphasizes that building authentic, trusted relationships will remain a key differentiator for lawyers in the future.

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    35 mins
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