Week 2 of the Market Series from No Followers Podcast
Podcast Video Episode 17. Market Research and "FAIL FAST".
What does 'fail fast' mean and what to look for from the market to make that decision.
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That's the mindset we want to work with.** Very successful companies are usually not the first mover.** A substitute is still a competitor.** Launching a new product you can run into group think or be overzealous.** In a big company group think is usually a hurdle to innovation. ** Have the mindset of doing research to find your market fit. ** The answer is never what you want, it is what is needed.** We have a vested interest in you.** We don't expect every company to make money with us.** Metrics are what leads us.** What "Fail Fast" really means.** You have to separate the personal from the business.** Are you open to listen to market intel and make changes?** I don't want to work with people that don't want to see the research.** Consultants and focus group findings. ** It's easier to change the name than change physics.