Her son asked her one question that changed everything. How many tons of plastic are you personally responsible for sitting in a landfill right now? For Marta Sylvester, founder and CEO of NuGen Packaging, that moment didn't just sting. It sparked a company.

After 20 years climbing the ranks of the traditional packaging industry, Marta walked away from a VP of Sales role to build something she actually believed in. Today, NuGen Packaging is a leading sustainable packaging solutions provider and the first company in the U.S. to introduce aluminum bottles to the nutraceutical and OTC markets.

Key Takeaways:

• Breaking into B2B sales without a degree
• Why she left a VP role after 20 years in corporate
• Surviving pandemic supply chain chaos
• Convincing skeptical brands to ditch plastic
• Building a learning culture in a lean team
• Her three-year vision for disrupting packaging

Marta also opens up about imposter syndrome, navigating a male-dominated industry as a woman founder, and her plans to support other women in business through WeBank.

About Marta Sylvester:

Marta is the Founder and CEO of NuGen Packaging, a packaging solutions provider changing the way brands think about sustainability. With more than three decades of experience, she brings both expertise and fresh perspective to how packaging can drive impact in today’s market.

Connect:

Website nugenpackaging.com
LinkedIn linkedin.com/in/martasylvester/; linkedin.com/company/nugen-packaging
Instagram @nugen_packaging

This episode is brought to you by NuGen Packaging, Modern Solutions, Sustainable Impact. Go to nugenpackaging.com to learn more.

📅 New episodes every Wednesday—hit “Subscribe” now!

💬 Love the show? Let us know! Leave a quick rating & review here—your feedback helps us grow!

📲 Stay connected with Marc Bernstein:
➡️ Follow on Instagram | LinkedIn | Facebook

🎤 Got a success story worth sharing?
We’re always looking for visionary founders to feature! Apply here to be a guest on the Founders' Forum Radio Show & Podcast.

📩 Join our email list here so you never miss an episode.