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Martech Zone Interviews

Martech Zone Interviews

Written by: Douglas Karr
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 Douglas Karr Interviews Business, Marketing, and Sales LeadersDK New Media, All Rights Reserved Economics Marketing Marketing & Sales
Episodes
  • Webydo: Build Stunning Creative Websites Without Writing Code

    Webydo: Build Stunning Creative Websites Without Writing Code
    Oct 20 2024
    Creating stunning, professional websites can often be a complex, time-consuming process for designers, developers, and business owners. Traditional coding methods or complex web development platforms add layers of complexity that slow down creativity and productivity. The challenge? Finding a way to design beautiful, functional websites without getting bogged down in the technical side. Webydo Webydo …
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    Less than 1 minute
  • Great Marketing Is About Context, Not Contacts

    Great Marketing Is About Context, Not Contacts
    Oct 20 2024
    Pop quiz. How valuable is a customer’s contact information? Answer… it depends. Without knowing what matters to a customer, contacting them with useless information and offers is an exercise in futility. This is something that spammers never figured out. Spam is a volume play that blasts the same message to an unfathomable number of people …
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    Less than 1 minute
  • Affectiva: Minimizing Disruptions in Market Research with Calibration-Free Eye Tracking

    Affectiva: Minimizing Disruptions in Market Research with Calibration-Free Eye Tracking
    Oct 18 2024
    Accurate market research is essential in today’s fast-paced and data-driven marketing landscape. Insights derived from consumer behavior and emotional engagement help marketers fine-tune their strategies, understand their audience, and ultimately make more informed decisions. By leveraging accurate market research, brands can ensure their messaging resonates with consumers, leading to better campaign outcomes, improved brand loyalty, …
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    Less than 1 minute
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