Join us as we dive into the intersection of business and culture in the world of masonry construction. In this episode, we're joined by Noah Lupini, a seasoned industry expert, to explore the generational dynamics shaping the field. From discussing why entering the construction industry is a smart decision to unpacking the value of real-world experience versus academic knowledge, we uncover valuable insights that resonate across generations. Tune in to gain a deeper understanding of the evolving landscape of masonry construction and the diverse perspectives driving its success.

MASONRY RESTORATION COMES IN ALL SHAPES AND SIZES -
THIS EPISODE DIVES INTO THE DETAILS! WE LOOK AT RESTORATION THROUGH TWOLENSES - CONTRACTOR AND ENGINEER. WE DISCUSS SSD AND THE IMPORTANCE OF UNDERSTANDING IT'S ROLE ON A JOB SITE. WE ALSO GET CANDID ON HOW WE CAN BUILD BETTER BUILDINGS IN THE BELOVED CITIES, TOWNS AND VILLAGES THAT HOUSE SOME OF OUR FAVORITE STRUCTURES.

We talk all things marketing in the world of masonry with Laura Merritt, Senior Account Manager, aoe - a marketing firm out of Michigan. We have a candid conversation as to why marketing is important to masonry construction, how sharing the story of masonry can impact the bottom line, as well as tips to creating a strategic and effective marketing campaign. We've got you covered!