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In this episode of Experts Journey, hosts Brad Hauck and Dixie Carlton discuss the essential elements critical collateral for speakers and authors need to focus on to kickstart 2026 effectively.

They discuss the importance of having a strong lead magnet, a well-developed landing page, and an updated speaker one-sheet. The discussion emphasizes the significance of evolving your branding while maintaining consistency, reviewing past strategies, and ensuring your marketing efforts are targeted and effective.

They also touch on the importance of periodically reassessing your market and refining your niche to stay relevant and competitive.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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Brad Hauck Proficlix.com.au
Dixie Carlton Indieexpertspublishing.com