What happens when the thing you built… isn’t what people actually need anymore?

Joey Marcus sits down with Erin Schirack, founder of High Society, to unpack what it takes to build, pivot, and lead in a world full of noise.

From her early days as a fitness instructor to launching a digital platform during COVID, Erin found success quickly. But instead of holding onto what was working, she made a harder decision—she evolved.

This conversation dives into:
• Why businesses miss the moment to pivot
• The shift from access → connection → trust
• What brands get wrong about “wellness”
• Building a business that aligns with how you operate

This isn’t just about fitness or entrepreneurship.

It’s about recognizing the signal… before it’s too late.

Because the misfits aren’t rare… They’re among us.

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CONTACT Erin Schirack

Email:

· Erin@wearehighsociety.com

Website:

· https://www.wearehighsociety.com

Instagram:

· https://www.instagram.com/erinschirack/

· https://www.instagram.com/wearehighsociety/

Linkedin:

· https://www.linkedin.com/in/erin-schirack-17b90416/

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ABOUT MISFITS AMONG US:

Misfits Among Us is a conversation-driven podcast exploring how people develop their beliefs, identities, and worldviews through life experiences. Each episode focuses on real conversations about identity, reinvention, trauma, success, and personal growth.

No talking points. No safe lanes. No topics off limits.
Because the misfits aren’t rare. They’re among us.

If you are if you know someone who has a great story and lived a great life, please reach out. Misfits would love to chat!

· misfitsamonguspodcast@gmail.com

Find us everywhere:

Apple Podcast

· podcasts.apple.com/us/podcast/misfits-among-us/id1874680505

Spotify

· open.spotify.com/show/3pn5swLhuTnRDL4TeiPXq3?si=03bed449dc2547ba

TikTok

· tiktok.com/@misfitsamonguspodcast

Instagram

· instagram.com/misfitsamonguspodcast

What happens when your life looks perfect from the outside… but no one is actually there for you?

In this episode, Joey Marcus sits down with CJ to unpack a story that challenges what we assume about wealth, family, and stability.

CJ grew up in a world that looked ideal—money, travel, opportunity. But behind it was silence, emotional isolation, and a lack of support. From being labeled and misunderstood to navigating abuse, betrayal, and a devastating loss, her story isn’t about falling apart—it’s about what comes after.

It explores what happens when no one advocates for you… when you’re forced to figure life out alone… and how identity is built when everything you believed about yourself turns out to be wrong.

CJ shares:
• Growing up in a family that doesn’t communicate
• The impact of emotional neglect
• Losing her son after 46 hours of labor—and the emotions that followed
• Why she felt relief—and how she made sense of it
• The years-long “fog” after loss
• Walking away from expectations and rebuilding from nothing
• Why being “homeless and unemployed” became a turning point
• How human connection changed everything

This isn’t a clean, inspirational story.

It’s messy. It’s real. And it asks a question most people avoid:

Because sometimes… that’s where everything begins.

_____________________________

CONTACT CJ

· Email: cj.louise.contact@gmail.com

· TikTok: https://www.tiktok.com/@cj_louise

· Youtube: https://www.youtube.com/@CJ_Louise

_____________________________

ABOUT MISFITS AMONG US:

Misfits Among Us is a conversation-driven podcast exploring how people develop their beliefs, identities, and worldviews through life experiences. Each episode focuses on real conversations about identity, reinvention, trauma, success, and personal growth.

No talking points. No safe lanes. No topics off limits.
Because the misfits aren’t rare. They’re among us.

If you are if you know someone who has a great story and lived a great life, please reach out. Misfits would love to chat!

· misfitsamonguspodcast@gmail.com

Find us everywhere:

Apple Podcast

· podcasts.apple.com/us/podcast/misfits-among-us/id1874680505

Spotify

· open.spotify.com/show/3pn5swLhuTnRDL4TeiPXq3?si=03bed449dc2547ba

TikTok

· tiktok.com/@misfitsamonguspodcast

Instagram

· instagram.com/misfitsamonguspodcast

What happens when someone spends a lifetime not chasing the spotlight, but learning how to listen?

In this episode of Misfits Among Us, Joey Marcus sits down with veteran Chicago journalist Charlie Meyerson—a longtime voice in news who has watched media evolve from radio to the internet to AI.

This conversation is about more than journalism. It’s about how stories are chosen, how truth gets shaped, and what happens when trust erodes in a world where everyone has a platform.

Charlie reflects on traditional media, the pressures inside newsrooms, the rise of influencers, and the blurred line between storytelling and selling. He also shares stories from his own career and the thinking behind Chicago Public Square, his independent newsletter built for a noisier, faster world.

At its core, this episode is about identity, trust, and responsibility in a time where anyone can speak—but not everyone is heard.

Because in a world full of voices, the real question is: Who gets to tell the story?

Charlie Meyerson:

• Chicago Public Square
• Charlie Mayerson Strategy
• Beany Copter Paper
• Jim Lovell Interview
• The Glass Desk Investigation
• Who is Emanuel ridiculing Now?
• School Board Investigation
• Linkedin

ABOUT MISFITS AMONG US:

Misfits Among Us is a conversation-driven podcast exploring how people develop their beliefs, identities, and worldviews through life experiences. Each episode focuses on real conversations about identity, reinvention, trauma, success, and personal growth. No talking points. No safe lanes. No topics off limits. Because the misfits aren’t rare. They’re among us. If you are if you know someone who has a great story and lived a great life, please reach out.

Misfits would love to chat!

• misfitsamonguspodcast@gmail.com

Find us everywhere:

• Youtube
• Apple Podcast
• Spotify
• TikTok
• Instagram