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Mission-driven Founders

Mission-driven Founders

Written by: Wanda Malhotra - Crunchy Mama Box
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About this listen

Mission-Driven Founders is a celebration of purpose, innovation, and resilience. Hosted by Wanda Malhotra, founder of Crunchy Mama Box and CMB Certification Program, the podcast spotlights passionate entrepreneurs behind wellness brands making a meaningful impact.


Each episode dives deep into their inspiring stories, showcasing how they align their missions with sustainability, ethical practices, and empowering communities. It’s also a window into the CMB Certification, highlighting its commitment to vetting and amplifying products that embody clean living and conscious consumerism.


Learn how these founders are changing the world and discover tools to elevate your own journey. Explore Wanda’s book, Women in Wellness, for more insights into building a mission-driven brand and making an impact.


🌿 Join us to be inspired, informed, and part of a global movement toward a healthier, more compassionate future.


📖 Get your copy of Women in Wellness on Amazon or on our website: https://crunchymamabox.com/products/women-in-wellness?_pos=1&_sid=368114842&_ss=r


🌍 Explore the Crunchy Mama Box and discover certified wellness products: https://crunchymamabox.com/


Learn more about the CMB Certification Program: https://cmbcertified.com/


🎧 Subscribe to Mission-Driven Founders


Spotify: https://open.spotify.com/show/0kYHVmk9nrTmo4P1ypBHDz?si=8de138c2051146f0


Apple Podcasts: https://podcasts.apple.com/us/podcast/mission-driven-founders/id1809420991


iheart: https://iheart.com/podcast/272885337/


📲 Follow us on Instagram and Facebook @crunchymamabox for updates and inspiration!


📰 Join our newsletter to stay informed and inspired: https://crunchymamabox.com/pages/join-the-crunchy-community?_pos=1&_sid=e8a179c07&_ss=r

© 2026 Mission-driven Founders
Economics Hygiene & Healthy Living Leadership Management & Leadership Personal Finance
Episodes
  • From Inhalers to Ingredients: How Renata Esteves, Holistic Health Coach, is Transforming Allergy Relief
    May 11 2026

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    How do you turn a lifelong struggle with chronic allergies into an award-winning coaching practice? In this episode, we sit down with Renata Esteves, Holistic Health & Beauty Coach, to discuss the business of healing.

    Renata shares how she identified a gap in the wellness market by documenting her own journey toward a medication-free life. For aspiring entrepreneurs, this is a masterclass in finding your "why" and building authority through authenticity.

    Key Takeaways for Founders:

    • Identifying Your Niche: Using personal "pain points" to create a unique service.
    • Authentic Content: How Renata uses social media stories and recipes to build a loyal community.
    • The Holistic Edge: Why merging beauty and nutrition is the future of the wellness industry.

    Connect with Renata:

    Instagram: @belezaorganica

    Website: www.belezaorganica.com

    🛡️ Mission-Driven Standards & Transparency

    At The Mission-Driven Founders Podcast, our mission is to provide a platform for innovators shaping the future of health and wellness. To maintain our commitment to our listeners:

    • Editorial Policy: An interview is an exploration of a founder’s vision and journey; it is not an automatic endorsement of their products, services or claims.
    • Certification Status: Please note that at the time of this recording, this brand has not been CMB Certified.
    • Our Standard: While we are inspired by this founder's story and vision, our official CMB endorsement is reserved exclusively for brands that have completed our rigorous verification process.

    Curious about what it takes to get the Seal? Learn more about the CMB Certification Program

    🌿 Join us as we celebrate innovation, empowerment, and the movement toward a more mindful, compassionate future. Subscribe to Mission-Driven Founders on your favorite platform and never miss a story that inspires change!

    📖 Get your copy of Women in Wellness on Amazon or on our website:

    🌍 Explore Crunchy Mama Box and discover certified wellness products:

    Learn more about the CMB Certification Program

    🎧 Subscribe to Mission-Driven Founders

    Support the show

    Show More Show Less
    19 mins
  • Why Slow and Steady Wins the Race: Debunking the Pressure to Scale Fast
    May 4 2026

    Send us Fan Mail

    In this second episode of our Reality Check series, Wanda Malhotra and Kacie Schady dive into the "nitty-gritty" of building a business without losing your soul. If you’ve ever felt discouraged because you aren't following a "traditional" path to growth, this episode is your permission slip to do things differently.

    In this episode, we discuss:

    • Authentic Direction: How to stop overthinking and tune out unsolicited advice.
    • The Introvert Advantage: How Kacie thrives at in-person events by focusing on one-on-one connections rather than "loud" marketing.
    • Financial Sanity: Why Kacie chose to build her lab with thrifted furniture and zero debt rather than chasing investors early on.
    • The Loyalty Metric: Why customer trust is a more valuable measure of success than immediate revenue.

    Kacie’s "slow and steady" approach has allowed her to build a sustainable, mission-driven brand that resonates deeply with her community. Tune in to learn how to be "scrappy and creative" while keeping your integrity intact.

    Next Episode: Stay tuned for Part 3, where we share our most "funny-tragic" business mistakes!

    🌿 Connect with Kacie of Love and Light Botanicals, a CMB Certified Brand:

    Website: loveandlightbotanicals.com

    Instagram: @loveandlightbotanicals

    Youtube: ⁨@LoveandLightBotanicals⁩

    🌿 Join us as we celebrate innovation, empowerment, and the movement toward a more mindful, compassionate future. Subscribe to Mission-Driven Founders on your favorite platform and never miss a story that inspires change!

    📖 Get your copy of Women in Wellness on Amazon or on our website:

    🌍 Explore Crunchy Mama Box and discover certified wellness products:

    Learn more about the CMB Certification Program

    🎧 Subscribe to Mission-Driven Founders


    Discover how the CMB Certification Program empowers brands, giving them the recognition they deserve for creating clean, eco-friendly, and socially responsible products. The certification empowers consumers to make informed choices about their health by guiding them toward truly green products.

    Join us as we elevate wellness and sustainability into a global movement—because together, we can make ethical living the norm, not the exception.

    Support the show

    Show More Show Less
    36 mins
  • Lydia Fenet: From World-Class Auctioneer to CEO of a Global Empowerment Brand
    Apr 27 2026

    Send us Fan Mail

    What does it take to stand on stage and raise over a billion dollars for charity? It takes a level of confidence that Lydia Fenet has spent two decades mastering. On this episode of Mission-Driven Founders, Wanda Malhotra talks with Lydia Fenet—best-selling author, world-renowned auctioneer, and CEO of the Fenet Agency.

    Lydia shares the story behind her exclusive Your Confidence Retreat at the Shou Sugi Ban House in the Hamptons and explains why "fearless failure" is a skill every entrepreneur needs to practice. From surviving a life-altering car accident to balancing a global agency and three children, Lydia’s journey is a blueprint for anyone ready to stop living for external validation and start becoming the architect of their own life.

    Key Takeaways for Founders:

    • The "Fenet Agency" Inception: How Lydia transitioned a 20-year auctioneering career into a powerhouse empowerment brand.
    • Fearless Failure: Why Lydia views "failing" as a productive addiction and how to use it to fuel your growth.
    • The Wake-Up Call: A raw look at how surviving a traumatic accident stripped away her need for other people's approval.
    • The "Mom" Equilibrium: Honest talk on filling your own cup first so you can lead your family and your business with your "whole self."
    • Philanthropy as a Skill: Why donating your unique talent (time) can have a bigger impact than just writing a check.

    Connect with Lydia Fenet:

    • Website: LydiaFenet.com
    • Instagram: @LydiaFenet

    Support the Movement:

    • 📖 Get your copy of Women in Wellness on Amazon
    • 🌍 Explore Crunchy Mama Box
    • Learn about the CMB Certification: CMBcertified.com

    🛡️ Mission-Driven Standards & Transparency

    At The Mission-Driven Founders Podcast, our mission is to provide a platform for innovators shaping the future of health and wellness. To maintain our commitment to our listeners:

    • Editorial Policy: An interview is an exploration of a founder’s vision and journey; it is not an automatic endorsement of their products, services or claims.
    • Certification Status: Please note that at the time of this recording, these brands had not been CMB Certified.
    • Our Standard: While we are inspired by these founders' story and vision, our official CMB endorsement is reserved exclusively for brands that have completed our rigorous verification process.

    Curious about what it takes to get the Seal? Learn more about the CMB Certification Program

    🌿 Join us as we celebrate innovation, empowerment, and the movement toward a more mindful, compassionate future. Subscribe to Mission-Driven Founders on your favorite platform and never miss a story that inspires change!

    Support the show

    Show More Show Less
    16 mins
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