Moutai: The Fermented Grain That Outperformed Amazon.
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Moutai: The Fermented Grain That Outperformed Amazon.
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About this listen
This episode examines Kweichow Moutai Co., Ltd. through its 2024 annual report, unpacking its record financial growth, state-backed strategic positioning, digital expansion via the “i Moutai” platform, capacity upgrades, and sustainability initiatives as it pushes toward long-term global ambitions by 2035.
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