Nobody knows what they’re doing, and that’s the good news. This is the story of how I started a business backwards. I launched Steph Pase Planners from a camp table with postnatal depression and no business plan.

If you'd told seven-year-old me, the one sewing Pokemon toys out of old bed sheets and selling them on the street, that she'd one day run a stationery brand, she'd have believed you (she had range). If you'd told twenty-five-year-old me, sitting in a one-bedroom unit covered in breast milk with postnatal depression, she'd have laughed in your face.

This is the story of how it actually happened. Not the highlights reel. The real one.

This episode is for you if:

• You've ever had an idea but talked yourself out of it because you "didn't know how"
• You're the multi-passionate one who's been called a jack of all trades like it's an insult
• You're tired of business stories that skip the embarrassing, 3am, crying-over-spilt-ink bits

In this episode I break down:

• Starting a business with no experience: why nobody, not even the founders you look up to, knows what they're doing
• Doing it scared: how you achieve things by doing, not planning
• Postnatal depression and the lounge-room blog that became Steph Pase Planners
• The camp table, 10,000 planners, and 3am shipping labels printed one by one
• ADHD, being a jack of all trades, and why the multi-passionate messes are winning now
• Why the mess Steph spent her life hiding turned out to be the map

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Episode Links:

Shop Business Planners: https://www.stephpaseplanners.com.au/collections/financial-year-business-planners

Shop Steph’s book “Mastering my Messy Life”: Penguin Books Australia

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Follow Stephing Up

I’m Steph Pase, your (somewhat) organised bestie in your ears. This podcast is about growth that’s messy, building a life that actually fits you, and what happens when life doesn’t go to plan. We’ll talk mental health, motherhood, business, ADHD and how to stop being such an asshole to yourself.

New episodes drop every Monday morning.
So set your reminder. Pop in your headphones. Because we’re Stephing Up together.

If today's episode helped, leaving a review on Apple Podcasts or Spotify is honestly the best thing you can do to help us reach more women.

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Let’s Hang:

Submit your Hot Mess Hotline question here: https://docs.google.com/forms/d/e/1FAIpQLSeUnWTcPntVMCQrdu2wSFqFHEnQkggznr_23Ux9zDBNvlh78g/viewform?usp=publish-editor

Stephing Up on Instagram: @stephing.up

Steph Pase on Instagram: @stephpase_

Steph Pase on Youtube: @stephpase.

Shop Planners + Organisation: Steph Pase Planners

Steph’s Amazon Storefront: https://www.amazon.com.au/shop/justanothermummyblog/list/17TTU785IMM53

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