My Quest for the Best with Bill Ringle cover art

My Quest for the Best with Bill Ringle

My Quest for the Best with Bill Ringle

Written by: Bill Ringle
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 My Quest for the Best is a business leadership interview show for owners and leaders of small to mid-market companies who want practical, immediately applicable insights — not theory, not motivation, not a disguised sales pitch. The show has been ranked among the Top 50 Business podcasts on iTunes, with listeners in over 50 countries. Host Bill Ringle brings 20 years of executive coaching to every conversation, including building worldwide training programs at Apple and more than 4,000 coaching sessions with tech founders and their teams as they scaled their business. He knows which questions move past the book summary and into the real mechanics: the failure before the breakthrough, the specific constraint they did not see coming, the decision that looked wrong until it worked. Guests are published authors and proven practitioners. Recent episodes feature Nir Eyal on reclaiming attention inside a distracted workplace, Whitney Johnson on developing your best people before someone else does, Ruth Gotian on the consistent habits of high achievers, and Stu Heinecke on growing a small business without an enterprise-scale budget. The show covers every dimension of leading and growing a company: leadership, team culture, sales, marketing, productivity, mindset, and communication. That breadth is deliberate. When you lead a growing business, specialization is not an option, as countless other founders, leaders, and rising stars have shared. At 415 episodes and counting, the library is already built. New episodes release every two weeks. Subscribe to My Quest for the Best wherever you listen to podcasts — show notes and recommendations on other top books and tools to use in your journey at MyQuestForTheBest.com.All Rights Reserved Economics Leadership Management Management & Leadership
Episodes
  • What it really takes to unleash the power of your second in command with guest expert Cameron Herold

    What it really takes to unleash the power of your second in command with guest expert Cameron Herold
    May 4 2026
    Bill Ringle and Cameron Herold discuss the role of the COO, the importance of matching the stage of the company and the relationship chemistry with the CEO, and when it is time for a COO to move on to another role or company for ambitious small business leaders.
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    43 mins
  • 418: Your Online Course Is Failing Before You Hit Record — Here’s Why —

    418: Your Online Course Is Failing Before You Hit Record — Here’s Why —
    Apr 24 2026
    Rebecca Cuevas, author of Course Design Formula: How to Teach Anything to Anyone Online Rebecca Cuevas and Bill Ringle discuss Course Design Formula: How to Teach Anything to Anyone Online for small business leaders. >>> Visit MyQuestforTheBest.com for complete show notes and more expert advice and inspiring stories to propel your small business growth. My Quest for the Best is a top-rated small business podcast with over 300 episodes of thought-provoking and insightful interviews with today’s top thought leaders and business experts. Host Bill Ringle’s mission with this show is to provide the strategies, insights, and resources that will unlock the growth potential of your business through these powerful conversations. Interview Insights Top 3 Takeaways Effective online courses are designed, not recorded. The most common mistake is jumping straight to video without understanding that design — knowing the learner transformation you’re aiming for — must come long before choosing any media. Stop serving the whole cow. Trying to compress a lifetime of expertise into one course overwhelms learners and buries the transformation. Focus on one specific outcome your learner will achieve. Launch with a minimum viable learning design: use the Course Design Formula to draft a pilot quickly, then “add people and stir.” Real learner feedback from a live cohort will improve your course faster than any amount of pre-launch polishing. Read the Show Notes from this Episode Rebecca’s two grandfathers — one a cigar-smoking industrialist who turned around failing companies, the other a journalist who founded a television show — and what they shared: the drive to forge their own path and a deep love of thorough preparation. [01:33]From education coordinator for two Southern California public utilities to online course designer: how 15 years of building in-person programs from scratch set the stage for Rebecca’s pivot to online learning and founding Learn and Get Smarter in 2015. [04:40]The unlikely breakthrough — designing a Turkish grammar course with zero subject-matter knowledge forced Rebecca to rely entirely on learning design research, and that is when the Course Design Formula was born. [09:00]Three mistakes people still make with online courses: (1) serving the whole cow — cramming everything they know into one course; (2) no focus on the learner’s transformation; (3) jumping straight to video without a design process. [10:32]“It doesn’t have to be high production value — it has to be high design value.” Just as you can’t remake Star Wars with a single video camera, you can’t design transformational learning by just hitting record. [12:35]Client success story: helping “Dora,” a social-sciences innovator, turn a complex personal methodology into a teachable program now recognized as a signature methodology nationwide. [13:38]Lightning round — teenage anthem: “I Can See Clearly Now” by Johnny Nash (1972); best $100 purchase: Bondi Shams, a solar water filtration device that provides 125 people with clean water for 25 years. [16:00]The ADDIE model (Analysis, Design, Development, Implementation, Evaluation) and why the minimum viable learning design approach — build a quick pilot, add real learners, stir, and iterate — gets better results faster than perfecting in isolation. [17:51]How Rebecca measures true effectiveness: she listens for her students’ students to come back with five-star stories and life-changing letters — the ripple effect that proves the design worked. [19:12] Expert Bio Rebecca Cuevas, Founder and CEO of Learn and Get Smarter, Inc., holds a BA with honors from Harvard and has two Masters Degrees in Education. She has over 30 years’ experience working with learners of all ages from toddlers to senior citizens. She has designed, developed, and delivered original learning programs in settings ranging from classrooms to workshops to self-paced online instruction and Masterminds.In her award-winning book, Course Design Formula: How to Teach Anything to Anyone Online, Rebecca shares her proprietary research-based method of online learning design. She has used the formula to help hundreds of creative experts and entrepreneurs develop anything from a single online course to a whole academy or online learning business.Her mission is to help outside-the-box thinkers who are the quiet founders of movements fulfil their mission by teaching impactfully, online. Contact Info and Social Media for Rebecca Cuevas Primary website Travels from: Riverside, CA Connect on: LinkedIn | Facebook | Instagram @mother_rebecca Resources Mentioned During the Interview Below are key people, places, books, quotes, websites and other resources that we discussed, so you can explore further. Learn and Get Smarter — Rebecca’s online learning business and community for course creators who want to teach impactfully onlineRobert F. Mager — educational theorist whose ...
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    19 mins
  • Fear drives out the best ideas and people

    Fear drives out the best ideas and people
    Mar 16 2026
    Bill Ringle and Marcus Warner discuss what mature leaders do to endure and thrive when times are difficult for leaders of small and mid-sized businesses.
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    36 mins
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