Nate Checketts: Using Retail to Champion Fitness in All Its Forms

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Nate Checketts: Using Retail to Champion Fitness in All Its Forms

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This week, Ward travels to New York to chat with Nate Checketts, founder of Rhone, a performance lifestyle brand dedicated to championing fitness in all its forms. They'll break down the importance of focusing on mental health in the world of athletics, the power of in-person interactions in brick-and-mortar stores, and how technology is innovating custom-made clothing — all that and more on this episode of Backstory & Beyond. Check out Rhone on their website and Instagram. Check out Nate on Instagram. Learn more about Northwood Retail.

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