Episodes

  • Discussing the Role of Marketing for Sustainability with Johanna Gollnhofer
    May 19 2025

    How can we make sustainable consumption the norm, not the exception? In this episode of Numbers & Narratives, we talk with Professor Johanna Gollnhofer from the University of St. Gallen about the power of consumers to drive market change. Johanna shares insights from her new book, The 60%-Potential, revealing how marketing can engage the broad majority—not just the eco-conscious few—in making greener choices. We explore food waste reduction, sharing economies, and how grassroots sustainability movements can reshape business models. Tune in for a thought-provoking conversation on the intersection of consumption, digitalization, and sustainability!

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    40 mins
  • Thinking inside and outside the system – the powers that shape our narrative and how to leave them behind with Kübra Gümüsay
    Apr 21 2025

    Welcome back to "Numbers & Narratives"! Join hosts Laura Edinger-Schons and Judith Stroehle as they delve into the power of language and real utopias with Kübra Gümüsay, bestselling author, speaker, founder and research fellow at The New Institute.

    Kübra Gümüsay studies and writes about issues she encounters in her daily life. Thereby she traces back how racism and sexism manifest themselves in language and how language and power imbalances shape narratives.

    In this episode, we venture out of our comfort zone and try to think outside the system. We learn about how we limit the problems we tackle by using certain perspectives and the dominance of quantitative over qualitative thinking. How does knowledge get exploited and how does the compulsion to put everything into numbers shape our narratives? And how can a true dialogue help us to overcome such limitations?

    Kübra Gümüsay takes us on a journey around the world to learn about real utopias that already exist and tells about the courage to create new realities despite the system. Together we explore the importance of emotions and embracing the ambiguity and complexity in our life.

    Join us on this journey with Kübra Gümüsay, exploring the influence of language, inequality of our system and advance beyond them!

    Don't miss this thought-provoking conversation! Tune in now: [Insert link to the episode]

    #NumbersAndNarratives #Language #RealUtopia #Sustainability #PodcastEpisode #ExpertInsights

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    49 mins
  • Bridging Research and Public Debate with Johanne Baehr
    Mar 24 2025

    Welcome back to Numbers & Narratives! Hosts Laura Edinger-Schons and Judith Stroehle explore the intersection of natural science and science communication with Professor Johanna Baehr. As a researcher and spokesperson for the Cluster of Excellence Climate, Climatic Change, and Society (CLICCS) at the University of Hamburg, Johanna deciphers the numbers behind Gulf Stream narratives and its physical processes. We discuss the challenge of crafting compelling narratives without oversimplifying science, the role of scientific results in public discourse and policy-making, and the University’s interdisciplinary approach to climate change. Tune in for a thought-provoking conversation on science, sustainability, and society!

    #NumbersAndNarratives #GulfStream #SustainabilityScience #Oceanography #PodcastEpisode #ExpertInsights

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    36 mins
  • Unravelling Materiality and Impact with Andreas Rasche
    Oct 30 2024

    Welcome to another episode of "Numbers & Narratives"! Join the hosts Laura Edinger-Schons and Judith Stroehle in their conversation with Copenhagen Business School Professor Andreas Rasche, a leading authority in the field of sustainable business. Andreas is not only a Professor of Business in Society but also the Associate Dean for the CBS Full-Time MBA Program, which gives him great insights into cutting-edge ideas surrounding business impact.
    With a prolific academic career spanning teaching, research, and collaboration with prestigious institutions such as the United Nations, Andreas brings a wealth of knowledge and experience to this discussion. Throughout his career, Andreas has been at the forefront of research examining corporate sustainability. His work has been published in top-tier academic and practitioner journals and recognized with numerous awards and accolades. In today's episode, the hosts delve into current developments in the field of sustainable business with him, focusing specifically on the quantification and measurement of environmental and social impacts. Andreas shares insights into topics such as the potential crowding-out of morality due to quantification, the role of metrics in building bridges, and the evolving landscape of sustainability. He emphasizes the importance of taking double materiality seriously and developing credible narratives to drive meaningful change. Join us as we engage in this conversation with Andreas, exploring the nuances of sustainable business practices and the challenges and opportunities in quantifying sustainability. Get ready for an enlightening discussion that promises to expand your understanding of the intricate relationship between numbers, narratives, and sustainability. #NumbersAndNarratives #SustainabilityReporting #DoubleMateriality #ImpactMeasurement #PodcastEpisode #ExpertInsights

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    40 mins
  • Developing International Sustainability Reporting Standards with Richard Barker
    Sep 4 2024

    Welcome back to "Numbers & Narratives"! Join hosts Judith Stroehle and Laura Edinger-Schons as they welcome Professor Richard Barker, a leading authority in sustainability reporting and standards-setting, to the podcast.

    Professor Barker's distinguished career, spanning academia and advisory roles, positions him as a key figure in advancing our understanding of the intersection between finance and environmental stewardship. With extensive experience at the International Sustainability Standards Board (ISSB) and Saïd Business School, University of Oxford, Richard brings invaluable insights to the discussion.

    In this episode, we delve into the theory of change underpinning sustainability reporting standards. What are the challenges and opportunities in this evolving landscape? How can standardized reporting frameworks catalyze market transformation towards sustainability? Richard shares his nuanced perspective, drawing from his experience at the nexus of academia, policy-making, and practice.

    Moreover, we explore the importance of authenticity and purpose in measurement. Richard reminds us of the fundamental question: why do we measure? By keeping sight of the broader purpose behind our metrics, we can ensure that our efforts contribute meaningfully to the transition to a more sustainable future.

    Tune in for an enlightening conversation that promises to illuminate the path forward towards a more resilient and responsible global economy.

    #NumbersAndNarratives #SustainabilityReporting #StandardSetting #Finance #PodcastEpisode #ExpertInsights

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    44 mins
  • Alpine Ecosystems Unveiled with Prof. Perga
    Jul 31 2024

    Welcome back to "Numbers & Narratives"! Join hosts Laura Edinger-Schons and Judith Stroehle as they dive into the fascinating world of alpine lake ecology with special guest Professor Marie-Elodie Perga from the Université de Lausanne in Switzerland.

    Marie brings a wealth of expertise in alpine lake ecology and biogeochemistry, focusing on understanding how these ecosystems respond to environmental changes. Through her research, Marie investigates the vulnerability and responses of alpine lakes to climate change and human exploitation, using a combination of paleo-ecological reconstructions, monitoring data, laboratory experiments, and modeling.

    In addition to her work in lake ecology, Marie explores questions related to the sustainability of the research process itself, contributing to broader discussions on sustainability and evidence-based policymaking.

    In this episode, Laura and Judith explore the role of data in managing sustainability, with a special focus on alpine lakes. They discuss the importance of basic science in the sustainability transformation, providing the foundation for evidence-based policies and management practices.

    Join us for an engaging discussion that promises to broaden our understanding of the intricate relationship between data, science, and sustainability.

    #NumbersAndNarratives #AlpineLakeEcology #SustainabilityScience #DataManagement #PodcastEpisode #ExpertInsights

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    46 mins
  • Reshaping Capitalism with Professor Colin Mayer
    Jul 17 2024

    Welcome back to "Numbers & Narratives"! Join hosts Judith Stroehle and Laura Edinger-Schons as they delve into the heart of capitalism and its role in addressing global crises.

    In this episode, they are joined by none other than Professor Colin Mayer, Emeritus Professor of Finance and former Dean at the prestigious Said Business School, Oxford University. Professor Mayer's latest book, "Capitalism and Crises: How to Fix Them," presents a compelling thesis: capitalism can be the solution, not the cause, of pressing issues like climate change and pandemics.

    Central to his argument is the concept of "just profit" — redefining success not solely by financial metrics, but by the positive impact businesses have on society and the environment.

    In their conversation, they explore the power of numbers and narratives in catalyzing change, discussing concepts like true cost and just profit. How can financial data and compelling narratives steer capitalism towards a more sustainable and equitable future? What practical steps can be taken to shift the paradigm from profit-driven to purpose-driven capitalism?

    Don't miss this thought-provoking conversation as they embark on a journey of discovery with Professor Colin Mayer, exploring the intersection of capitalism, crises, and the quest for a better world.

    #NumbersAndNarratives #Capitalism #GlobalCrises #Sustainability #PodcastEpisode #ExpertInsights

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    46 mins
  • Exploring Sustainability Reporting with Professor Kerstin Lopatta
    Jul 3 2024

    Welcome back to "Numbers & Narratives"! Join hosts Laura Edinger-Schons and Judith Stroehle as they welcome Professor Kerstin Lopatta to the podcast. Professor Lopatta, an expert in Financial Accounting, Auditing, and Sustainability at Universität Hamburg, brings a wealth of expertise to the table. With her involvement in the development of new EU standards for sustainability reporting, including her role as the vice chair of the EFRAG Sustainability Reporting Board, Kerstin offers invaluable insights into the standard-setting process and the perspectives of various stakeholders. In this episode, Laura and Judith dive into the intricacies of standard development, exploring the diverse perspectives surrounding new reporting duties. Kerstin sheds light on the narratives shaping these discussions, from the challenges faced by companies to the strategic opportunities presented by new data collection processes. Tune in as they embark on a deep dive into the landscape of sustainability reporting and its implications for businesses and stakeholders alike. Get ready for an engaging conversation that promises to explore the complexities and opportunities within sustainable business practices.

    #NumbersAndNarratives #SustainabilityReporting #EUStandards #CorporateResponsibility #PodcastEpisode #ExpertInsights

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    34 mins