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Odys Podcast: The High Stakes Growth Show

Odys Podcast: The High Stakes Growth Show

Written by: Odys Global
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In high-stakes markets, growth isn’t luck - it’s strategy.

Odys Podcast: The High-Stakes Growth Show explores how digital businesses are built, scaled, acquired, and exited in some of the most competitive industries online.

Hosted by Aneta Samkoff, the show features candid conversations with founders, operators, investors, and growth leaders sharing strategies rarely discussed publicly.

Expect practical insights on:

• scaling traffic, revenue, and digital assets
• SEO and performance-driven growth
• acquisitions and exits
• brand protection and market positioning
• crypto, Web3, and emerging digital markets

From iGaming and affiliate ecosystems to crypto and digital asset investing, each episode breaks down the real mechanics behind sustainable growth in brutal markets.

Produced by Odys Global, a blue-ocean marketing partner helping high-growth companies build durable competitive advantage.

Copyright 2025 All rights reserved.
Economics
Episodes
  • Why AI Projects Fail, and How to Bootstrap One That Works | Palak Behal
    Jul 15 2026

    Most AI projects don't fail because the model is bad. They fail because companies hand AI a decision instead of a task.

    Palak Behal, founder of MindVerse Labs, explains why 80% of enterprise AI projects fail, why AI sales agents often lose customers instead of growing revenue, and how she bootstrapped her AI sales agent Groaa from India into Western markets without raising outside funding. Listen for why brands lose 30 to 40 percent of customers by ignoring inbound messages, the real lesson behind Klarna's AI rollout, and why she now prices Groaa on business results instead of seats.

    If you're building an AI startup, rolling out AI inside your own company, or wondering why so many AI projects fail despite heavy investment, this conversation is for you.

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    31 mins
  • The AI Models That Can Already Hack Any Company | Mark Flores Martin
    Jul 8 2026

    Mark Flores Martin says the AI models that haven't been publicly released yet, once their safety guardrails are stripped away, can already break into almost any company.

    He built his career as the AI guy on stage, then walked away from the label because he says most of what gets sold as AI is a thin front end bolted onto someone else's model.

    In this conversation he explains why he tells every client to remove any tool that isn't open source, why he treats sending company data through a vendor's servers as close to suicide, and why he calls that data the one asset a business can never hand over. He also gets into why some of the best engineers at the biggest AI labs are quietly walking away, and what he thinks they've seen that the rest of us haven't.

    Mark is the founder and CEO of XGENIA, a platform builders use to create games and backend systems locally instead of handing their data to a third party, which is exactly the practice he's warning you against.

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    45 mins
  • How Operators Get Burned by Unlicensed Crypto Providers And What MiCA Changes | Dave Pulis
    Jul 1 2026

    Today MiCA enforcement came into force across Europe - and approximately 800 operators with outdated VASP licenses lost the ability to process crypto payments. For iGaming operators who had been quietly running volume through unlicensed providers, the exposure is only becoming clear now.

    Dave Pulis co-founded ZBX Exchange in Malta in 2018 and spent seven years building compliance infrastructure before the market wanted it. He walks through what actually happens when a crypto provider disappears: funds locked, no recourse, AML liability that falls entirely on the operator, and explains why the fine structure under MiCA is retrospective, calculated against total volume processed while unlicensed.

    This conversation covers the three questions operators almost never ask when evaluating crypto processors, why "cheap" is a specific kind of expensive in this market, and how ZBX ended up on the same MiCA CASP license list as Coinbase, Circle, OKX, and Bybit.

    Dave has been in crypto since 2013 and was selling the first bitcoin fund in the world from a stockbroker desk. He has seen the full arc from Wild West to regulated infrastructure, and his read on where the next two years go is worth hearing.

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    38 mins
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