Shaping the Future of Mobility through Connection and Innovation

As Cadillac forges its way onto the shores of Australia, join us for an electrifying session that reimagines the future of the automotive industry as a catalyst for cultural change.

Moderated by Adam Harriden, INVNT's Executive Creative Director, this conversation featuring Heath Walker (Marketing Director, General Motors ANZ) and Scott Cullather (President & CEO, INVNT) explores the convergence of iconic innovation and rich heritage on the global stage, pushing the boundaries of what’s possible in mobility and experiential innovation.

*Recorded Live at SXSW Sydney 2024*

More on SXSW Sydney & The Discovery Stage: https://invntapac.com/

Meet INVNT®: https://invnt.com/

The Power of Humour: The Playbook for Turning Laughter into Loyalty

In this episode , Laura Roberts, Managing Director of INVNT APAC is joined by Lucinda Barlow, the Senior Director - Head of International Marketing at Uber. Lucinda shares her insights on the transformative power of humor in marketing, how local culture shapes global campaigns, and the evolving landscape of brand communication. From her experiences leading Uber's marketing across 60 international markets to her perspective on humor's resurgence in advertising, this episode is a must-listen for anyone interested in the intersection of creativity and technology.

*Recorded Live at SXSW Sydney 2024*

More on SXSW Sydney & The Discovery Stage: https://invntapac.com/

Meet INVNT®: https://invntgroup.com/

Game-Changing Innovation: The Pursuit of Inclusive Experiences

This episode dives into a groundbreaking initiative at the intersection of sports, inclusivity, and innovation. The talented team from MasterCard, Florencia Aimo (Vice President of Marketing & Communications) and Luke McClelland (Head of Communications) are joined by Russ Tucker, Executive Creative Director from TBWA Eleven, who together launched Australia’s first-ever wheelchair ball kid campaign.

Join INVNT GROUP’s Senior Director of Account Services, Sasha McSweeney and learn about the exciting future of technology in promoting inclusivity in our communities.

*Recorded Live at SXSW Sydney 2024*

More on SXSW Sydney & The Discovery Stage: https://invntapac.com/

Meet INVNT GROUP: https://invntgroup.com/