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One thing about life

One thing about life

Written by: Evangel Oputa
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​Evangel Oputa is the founder of Begine Fusion, a Digital Adoption & Growth Consultancy serving nonprofits, associations, and service-based businesses across Canada and the U.S. With over 11 years of experience in IT, financial services, fintech, marketing, and nonprofits, Evangel started Begine Fusion with a simple belief: digital adoption only matters if it leads to outcomes defined by the client.Evangel Oputa Economics Marketing Marketing & Sales
Episodes
  • Ep 26: AI Discoverability: How Brands Actually Get Found in 2025 & Beyond
    Nov 30 2025

    AI Discoverability: How Brands Will Get Found in 2025 and Beyond

    Guest: Milana Thornton


    Join Evangel and special guest Milana Thornton from Ecco Consultants and Be AI Visible (BAIV) as they go into the future of AI discoverability.

    In this episode, learn how brands and businesses can optimize for AI search tools and get found in 2025 and beyond. Discover the shift from traditional SEO to AI visibility, and how to leverage social media, FAQs, and schema markup for better search results. Learn actionable steps and insights on ensuring your business shows up correctly on AI platforms like Chat GPT and Perplexity. This episode is packed with valuable tips and expert advice for businesses looking to stay ahead in the evolving digital landscape.


    • 00:00 Podcast Episode Brief with Milana Thornton: AI Discoverability: How Brands Actually Get Found in 2025
    • 00:14 Introduction and Guest Introduction
    • 01:27 Understanding AI Discoverability
    • 03:19 Transition from SEO to AI Visibility
    • 05:39 Optimizing for AI Search Tools
    • 08:09 The Importance of Knowing Your Customers
    • 14:46 Research and Data Collection for AI Optimization
    • 18:56 Common Mistakes and How to Avoid Them
    • 21:10 Choosing the Right Platform for Your Marketing
    • 21:55 Balancing AI and Authenticity in Content Creation
    • 23:14 Ensuring Accurate AI Representation of Your Brand
    • 25:35 Case Study: Correcting AI Misconceptions
    • 27:40 Optimizing Your Website for AI Visibility
    • 34:05 Essential Tools for AI and SEO
    • 39:10 Future of AI in Search and Visibility
    • 41:40 Connecting with the Speaker
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    43 mins
  • Ep 25: Resilience, Reinvention, and Responsibility: A New Era of Business Leadership
    Jun 9 2025

    In this episode, Evangel is joined by a special guest, Leela Aheer, a former politics veteran and business leader, to discuss resilience, reinvention, and responsibility in today's business world. Leela shares her journey from business to politics and then back to business, the importance of personal reinvention, and the future of AI and genomics in healthcare.

    The episode also explores the roles of leadership, not-for-profits, and the impact of food and exercise on health. Learn about the importance of predictive medicine, the potential of AI in healthcare, and how communities can rebuild trust post-pandemic. About this episode's guestAs the Chief Growth Officer at The BioSport, Leela Aheer leads the development of personalized training, nutrition, and recovery strategies that utilize DNA analysis and AI. With over 30 years of experience as a small business owner, she has established a proven track record of optimizing athletic performance and minimizing injuries through innovative strategies. Leela is passionate about revolutionizing the sports industry with cutting-edge technology and collaborating with a high-energy team of change-makers for the future of healthcare. Her skills encompass analytical thinking, teaching, and work with nonprofit organizations.
    Aheer is a vocal advocate against Female Genital Mutilation (FGM), using her platform to raise awareness about this human rights violation. Her commitment to protecting women and girls from gender-based violence has been a key aspect of her political and advocacy efforts.
    Leela’s stance against FGM aligns with her broader advocacy for women’s rights, bodily autonomy, and gender equality. She aspires to ensure that survivors have a voice and that policies are strengthened to safeguard future generations.
    Leela Aheer is a Canadian politician, former minister, musician, entrepreneur, and advocate known for her contributions to Alberta politics. Her career spans multiple fields, showcasing her versatility in leadership, the arts, and community service.
    Her professional journey reflects a blend of public service, business acumen, artistic passion, and political courage. She is honored to have earned the respect of her fellow Albertans and Canadians for standing by her principles and advocating for stronger communities, women’s rights, and multicultural inclusivity.Connect with Leela on LinkedIn

    Connect with me on

    • LinkedIn: Evangel Oputa ⁠https://www.linkedin.com/in/evangel-oputa/ ⁠
    • Subscribe to the YouTube Channel: Evangel Oputa ⁠https://www.youtube.com/c/EvOputa/videos ⁠
    • Subscribe to my Blog ⁠https://www.beginefusion.com/insights

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    38 mins
  • Ep: 24: Build AI Workers (AI Agent) Pt 1 - Video
    Jan 28 2025

    In a recent live session, Evangel from Begin Fusion provided an insightful walkthrough of how businesses can leverage Mind Studio to create custom AI workers without coding expertise

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    43 mins
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