Operators Titans E008: DUDE Wipes (with Sean Riley)
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About this listen
“I’m building memories, not sales.” What if everything you thought you knew about creating a consumer brand was wrong?
Matt Bertulli and Sean Frank sit down with Sean Riley, Co-Founder and Chief DUDE (CEO) of DUDE Wipes, to discuss how he and his co-founders grew to hundreds of millions in revenue — without relying on traditional ads.
From going viral through gorilla marketing to landing a deal with Mark Cuban on Shark Tank to being students of culture, Sean reveals why doing what’s fun can be your competitive advantage.
Brought to you by Fulfil, the only cloud ERP designed to efficiently scale 8–9 figure DTC brands: https://bit.ly/3pAp2vu
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