In this episode, Kelly sits down with Aubrey Bergauer to explore what it really means to run a performing arts organization like a business, without sacrificing artistic integrity. Known for her transformational leadership at arts organizations, Aubrey shares data-driven strategies for growing audiences, generating new revenue, and improving retention.

They discuss the importance of the newcomer experience, how to turn first-timers into loyal supporters, and what hiring, auditions, and programming might look like for a more inclusive future. Pulling from Aubrey’s groundbreaking book Run It Like a Business, this conversation is a must-listen for anyone who wants to see the arts thrive.

More about Aubrey and her book Run It Like A Business Strategies for Arts Organizations to Increase Audiences, Remain Relevant, and Multiply Money--Without Losing the Art

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In this episode, Kelly chats with Christopher Still, trumpet player with the Los Angeles Philharmonic and founder of Honesty Pill - a program that helps musicians win their next orchestra audition. So how can you win an orchestra audition? How many auditions does it take? And how much does it all cost?

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In this episode, Kelly Riordan interviews Kirsten Haddox, a music major turned content creator and music marketer. The discussion reveals the alarming disparity between the number of graduates and actual job placements, the lack of education on self-promotion and entrepreneurship, and the minimal job placement or salary transparency. They highlight the grueling schedules, the lack of job security in orchestra jobs, and the significant time and money investments with little long-term gain. The conversation also tackles the elitism and toxic practice culture prevalent in music schools and the inequity faced by women in classical music. Discover what can be achieved outside traditional music education and why a music degree may not be worth it. Join us for an essential discussion on building a sustainable and fulfilling music career.

Outside The Bachs- ⁠⁠⁠Listen on Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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