Episodes

  • Shtech Yourself--and Succeed!
    Sep 10 2024

    In this unique and thought-provoking lecture, Rabbi Issamar Ginzberg draws powerful parallels between the personal introspection of Elul and the remarkable business success of Ozempic, a groundbreaking medication in the world of diabetes and weight loss. Using the teaching of the Kedushas Tzion of Bobov—"Open for Me an opening the size of the eye of a needle"—Rabbi Ginzberg highlights how both spiritual and business growth often come with discomfort, but lead to incredible results.

    The lecture weaves together Torah insights, business strategy, and psychology to explore how gradual preparation, embracing challenges, building community, and continuous innovation can lead to lasting success—both in business and in life. Entrepreneurs, business leaders, and anyone seeking personal growth will find valuable lessons and inspiration in this engaging talk. Learn how the principles of Elul can guide us in achieving both spiritual and professional empowerment.

    Join Rabbi Ginzberg as he shares deep Torah wisdom alongside cutting-edge marketing insights in this transformative lecture!

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    54 mins
  • B’Tzelem Elokim: Empathy in Your (Business) Relationships
    Sep 8 2024

    In this episode, we explore the profound impact of empathy in both personal and professional contexts. From recent incidents of an avreich arrested on serious charges, to the timeless example of Moshe Rabbeinu connecting deeply with the suffering of his fellow Israelites, we discuss how empathy is key to understanding and supporting others in complex situations.

    But empathy isn’t just for personal relationships—it’s also a powerful tool in the world of copywriting and sales. We’ll explore how truly understanding your audience’s needs and emotions can transform your approach to writing, marketing, and selling. By putting yourself in your customers' shoes, you can craft messages that resonate emotionally, build trust, and drive business success.

    Gain practical tips for integrating empathy into both leadership and business, offering actionable strategies for deepening your relationships, increasing engagement, and boosting results. Whether you're leading a community, writing sales copy, or just looking to connect more authentically with others, empathy is the key.

    Tune in to learn how empathy can transform not just your relationships but your entire approach to communication and leadership.

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    50 mins
  • Kvella-nova: Why Mars is Kvelling Over Their Latest Acquisition (Pringles and More!)
    Aug 28 2024

    Discover the fascinating story behind Mars's acquisition of Kellanova in this engaging lecture, "Kvellanova." We'll explore the strategic brilliance and unexpected insights that led to one of the most significant business deals in the food industry, featuring iconic brands like Pringles, Cheez-It, NutriGrain, and RX Bar. Whether you're a seasoned entrepreneur or just curious about mergers and acquisitions, this session will offer valuable lessons on why companies get bought, the art of the deal, and what makes a business truly worth kvelling about.

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    53 mins
  • Crisp, Canny Chiddushim: What Entrepreneurs Can Learn from Pringles
    Aug 21 2024

    "Crisp Chiddushim" is a podcast episode that delves into the innovative journey of Pringles, exploring how this iconic snack brand revolutionized the industry with its unique approach to product design, marketing, and global expansion. Geared towards Jewish entrepreneurs, this episode uncovers the "chiddushim"—or new insights—that Pringles brought to the table, offering valuable lessons in branding, consistency, and creative problem-solving. Whether you're looking to gain inspiration for your own ventures or simply curious about the secrets behind Pringles' success, "Crisp Chiddushim" promises to deliver fresh perspectives and actionable takeaways.

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    31 mins
  • The Whole Story: Insights from John Mackey's Business Journey
    Aug 15 2024

    Join Rabbi Issamar in the #1 Yiddish language podcast for entrepreneurs as he delves into the extraordinary life and lessons of John Mackey, the visionary co-founder of Whole Foods Market. In this episode, Rabbi Issamar takes you on an in-depth journey through Mackey’s early days of self-discovery, his passion for natural foods, and the philosophical foundations that shaped his entrepreneurial path.

    Discover how Mackey’s unwavering commitment to conscious capitalism, purpose-driven business, and stakeholder philosophy propelled Whole Foods to the forefront of the organic food revolution. Through captivating stories and practical insights, this episode unravels the secrets of Mackey's success and provides valuable lessons for aspiring entrepreneurs.

    Whether you're seeking inspiration, guidance, or a deeper understanding of what it takes to build a mission-driven business, this episode is a must-listen. Tune in and explore how the power of values, vision, and resilience can transform an idea into a global phenomenon.

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    37 mins
  • The Chalk That Built a Legacy: Hagoromo and the Secrets of Premium Branding
    Aug 15 2024

    In this episode of the #1 business podcast in Yiddish, Rabbi Issamar delves into the fascinating story of Hagoromo Fulltouch Chalk, a product that has captivated educators, mathematicians, and artists worldwide. Far more than just a writing tool, Hagoromo Chalk is a masterclass in premium branding, market differentiation, and customer loyalty.

    Rabbi Issamar explores the remarkable journey of this iconic product, from its near-extinction to its revival by a passionate global community. He reveals the key marketing strategies that have made Hagoromo a legend, highlighting the psychological principles of nostalgia, prestige, and emotional connection that continue to drive its success.

    Listeners will gain valuable insights into how businesses can leverage product quality, storytelling, and community engagement to build a brand that stands the test of time. Whether you’re an entrepreneur, marketer, or simply curious about what makes a product truly great, this episode is packed with lessons that can elevate your business approach.

    Tune in to discover how a piece of chalk became a symbol of excellence and what you can learn from its extraordinary legacy.

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    41 mins
  • The "schmeck" of Success: Extracting Insights from the Durian
    Aug 15 2024

    In this riveting Yiddish podcast episode, Rabbi Issamar delves into the surprising marketing wisdom hidden within the enigmatic durian, the "King of Fruits." Through a blend of Torah insights and practical business strategies, he explores how the durian's unique characteristics offer profound lessons in differentiation, community building, and exclusivity. As the #1 podcast for Jewish entrepreneurs, listeners will discover how these timeless principles can be applied to elevate their own ventures, making this an essential episode for anyone looking to stand out in a crowded marketplace.

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    42 mins