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Pattern of Purpose

Pattern of Purpose

Written by: Kim Wensel
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About this listen

Pattern of Purpose is a storytelling podcast spotlighting the humans behind the brands. Dedicated to the multi-passionates, the serial entrepreneurs, and the ideas people, if you’ve done it all and are ready to tie it all together, this is the show for you. Host and messaging consultant, Kim Wensel, speaks with founders to uncover the through lines in their career, make sense of their story, and investigate how they’ve built a platform bigger than their business. If you know you could make a bigger impact if you were better at selling yourself, settle in. Each episode is crafted to help you recognize the connection points in your own journey, develop your voice, and weave your experience into your message. This is Pattern of Purpose. For show notes and guest profiles, visit www.patternofpurpose.com/podcast.© Pattern of Purpose Careers Economics Leadership Management & Leadership Personal Success
Episodes
  • 119: The Final Episode - Transitions + Turning Points
    Jun 29 2021

    After hitting record for over two years, I’ve decided to end this show. In this episode I’m joined live for a conversation on why I decided this, how I came to the decision, and what it’s taught me about how others react when hearing about big life and business decisions.

    We talk about:

    • How important it is to get quiet,
    • Getting over the fear of losing connection when you’re not pumping out content,
    • The push and pull between relevancy and authenticity,
    • Separating what you want from what you think you should want, and
    • LIstening to — what Oprah calls — the whispers of the universe.

    Stay connected long after this show has ended by signing up to receive emails from me: www.patternofpurpose.com.

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    33 mins
  • 118: How to Stop Being the Bottleneck in Your Business // Karen Sergeant
    Jun 21 2021

    Business growth can, at times, feel like you’re on a roller coaster — anticipating the unknown is scary and invigorating. Before you know it you’ve become addicted to the act of climbing and bottoming out — so addicted, in fact, that you feel you have to steer the cart at all times.

    Aside from not being a very effective way to run a business, this makes stepping away and trusting a team quite difficult.

    As my final interviewee, Karen Sergeant, helps us to understand how to prevent bottleneck behaviors and bridge the gap between good ideas and good execution. Working in the CIA, she cut her teeth in what she calls “the hardest parts of the world” and is using those skills to help small businesses. A pro at surfing ambiguity and uncertainty, Karen has great tips for delegation, creating systematic frameworks, and keeping business fun while also effective. 

    In this episode we talk about:

    • Walking away from a dream job;
    • The differences in operating as a freelancer and a business owner;
    • What boring money is and why we overlook it;
    • How you know if you need a COO, a project manager, or an integrator;
    • Deciding what ideas to pursue; and
    • The switch from time-based pricing to value-based pricing.
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    41 mins
  • 117: Personal Branding Lessons From A Cultural Curator // Earlecia Richelle
    Jun 11 2021

    Earlecia Richelle never had a roadmap for her career. While fashion has always been her north star, it’s been integrated in her work in unexpected ways, taking her across the globe as a stylist, mixologist, and national brand ambassador.

    On today’s episode Earlecia shares what top brands are doing well that corporate and personal brands skip over—connecting your brand to your consumer’s lifestyle, narrowing in, and creating an aspirational aesthetic.

    With a personality as bold as her wardrobe (you must follow her on IG), Earlecia shares:

    • How she followed her internal spark even when there was no model for what her varied interests could lead to,
    • Being unapologetic about pricing,
    • Why luxury isn’t as much about price as we think it is, and
    • How you must experience life fully if you’re going to inspire others through your work.

    Be sure to sign up to attend the final podcast recording. Bring your questions and experiences moving through transitions and turning points.

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    47 mins
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