Grow your pet brand with Pet Excel Marketing - https://rebrand.ly/pet-excel
In this episode of The Pet Brand Podcast, host Varnit sits down with Russell Easter, Co-Founder of Crafted Better Days, the company behind Good Dawg Gravy, a breakthrough pet wellness brand that is redefining what “natural” and “science-backed” really mean in the pet industry.
From raising seven Golden Retrievers to building a human-grade, all-natural supplement line trusted by pet parents across the United States, Russell shares how his love for dogs, especially London and Leo, inspired him to create a brand that puts health, trust, and integrity first.
If you are a pet brand founder, CEO, or aspiring pet entrepreneur, this episode is packed with actionable insights on:
🐾 Building customer trust in a competitive pet market
🐾 Rebranding a pet brand with authenticity and purpose
🐾 Scaling a pet company while maintaining quality
🐾 Developing a winning pet business strategy
🐾 Leadership lessons from real-world pet brand growth
Whether you are launching your first product or scaling a national brand, this conversation will help you understand what it takes to build a lasting, values-driven company in today’s fast-growing pet wellness industry.
👉 Watch till the end to learn practical pet brand growth and pet business strategy tips from one of the industry’s most thoughtful founders.
💬 Join the conversation:What is the biggest challenge you have faced while growing your pet brand?
Comment below and share your story.
🔔 Subscribe to The Pet Brand Podcast for more interviews with founders and CEOs who are shaping the future of pet care.
🌐 Learn more about Good Dawg Gravy: https://craftedbetterdays.com/
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