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In Episode 107 of Pretty Is as Pretty Does, Sami Snow dives into the power of identity and what it truly means to become the woman you want to be.

Sami reflects on a pivotal moment at 18 years old when she said out loud that she did not believe she was smart enough to become a nurse. Nearly a decade later, nursing is not just her career but a core part of her identity. She shares how becoming a nurse was not about confidence or perfection, but about practicing the identity day after day through small, intentional choices.

She then draws a powerful parallel to her recovery from binge eating. Sami opens up about the years of struggle, secrecy, and feeling out of control around food, and how she began rewriting that story by intentionally adopting a new identity. By repeatedly telling herself, “I am an intuitive eater who loves and respects my body,” even when it felt fake, she slowly transformed her relationship with food. What started as uncomfortable affirmations turned into binge free weeks, then months, and now over three and a half years without a single binge eating episode.

This episode breaks down how identity is built through practice, not motivation. Sami explains how micro choices, progress over perfection, and staying consistent longer than feels comfortable are the real drivers of transformation. She also shares how she has reinvented herself multiple times, most recently stepping fully into the identity of Coach Sami Snow and building the Pretty Consistent membership, a space where women practice becoming their highest selves together.

If you are ready to stop letting your past define you and start creating a new story, this episode offers practical steps and powerful perspective to help you begin. No matter where you are starting from, you have the opportunity to choose better for yourself and practice becoming the woman you want to be, starting now.

Join the women creating consistency in becoming the women they want to be! You'll be glad you did!

https://www.skool.com/pretty-consistent-membership-6933

If today’s episode spoke to you, imagine what could happen if you had daily support, accountability and an entire sisterhood doing this with you. Our Pretty Consistent Membership is now hosted inside our brand new Skool community, and it is truly the most elevated space we’ve ever had.

If you’re ready to feel pretty again by treating yourself pretty, building consistency and creating a life that feels good in your body, come join us. This is BFF-style accountability, micro choices, and momentum all in one place.

Join the Pretty Consistent Membership on Skool — the link is below.

https://www.skool.com/pretty-consistent-membership-6933

And if you haven’t yet, subscribe to Pretty Is as Pretty Does, leave a review, and share this episode with a friend who’s ready to grow with you. 💖✨

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In Episode 106, Sami Snow reveals the moment she genuinely thought she failed her community as a coach. What happened behind the scenes that shook her confidence. What unexpected change forced her to make a hard pivot in her business. And why the very setback she feared became the turning point that elevated the Pretty Consistent membership to a safer, more empowering home.

Sami shares the surprising lesson she learned about rejection, timing, and stepping into the next level of leadership. She invites listeners to explore who they want to become, how to feel at home in their body again, and how small habits shape the highest version of themselves.

This episode pulls back the curtain on a vulnerable moment, a bold decision, and the Treat Yourself Pretty philosophy that keeps her aligned. Listen to discover how what felt like failure turned into the greatest upgrade yet.

https://www.skool.com/pretty-consistent-membership-6933

If today’s episode spoke to you, imagine what could happen if you had daily support, accountability and an entire sisterhood doing this with you. Our Pretty Consistent Membership is now hosted inside our brand new Skool community, and it is truly the most elevated space we’ve ever had.

If you’re ready to feel pretty again by treating yourself pretty, building consistency and creating a life that feels good in your body, come join us. This is BFF-style accountability, micro choices, and momentum all in one place.

Join the Pretty Consistent Membership on Skool — the link is below.

https://www.skool.com/pretty-consistent-membership-6933

And if you haven’t yet, subscribe to Pretty Is as Pretty Does, leave a review, and share this episode with a friend who’s ready to grow with you. 💖✨

Send us a text

In this Thanksgiving week episode, Sami delivers a powerful pep talk to help listeners stay grounded, intentional, and connected to the woman they are becoming. She begins by announcing her new CALL ME OUT accountability challenge and invites listeners to connect with her on Instagram to hold her accountable to her daily consistency check ins.

From there, Sami shares her signature Treat Yourself Pretty Thanksgiving tips, guiding women through the holiday with clarity, confidence, and compassion. She breaks down how to enjoy the meal without abandoning goals, how to navigate family pressure, and how to stay aligned with identity instead of slipping into old patterns.

Sami closes the episode with a heartfelt invitation to join the Pretty Consistent community, where women support each other daily in a private group chat, share their choices with pride, and celebrate the small habits that compound into transformation.

A must-listen for anyone wanting to feel empowered and intentional heading into the holiday.

I love you, Pretty's! Connect with me on Instagram @coachsamisnow for more inspiring content on overcoming the voice in your head that tells you to go eat some more.
xoxo Coach Sami Snow