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Pursuing Purpose: Infusing Meaning into Modern Marketing

Pursuing Purpose: Infusing Meaning into Modern Marketing

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In a hyperconnected world saturated with marketing messages, the quest for genuine brand connections has become increasingly important. Amanda Brinkman, CEO of Sunshine Studios, and Krystal Hauserman, a CMO and strategic advisor, recently sat down with Marketers That Matter® to discuss how brands can create more authentic and purposeful experiences for consumers.



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