A first-ever, three-time Cannes Lions Creative Marketer of the Year. ChatGPT hallucinations now may come with advertising. Fifty movies for the cost of one? How AI could restructure Hollywood’s cost structure. Allbirds ditches the sneakers, flocks to AI. McKinsey’s take on the GenAI paradox—and agentic AI’s role in marketing workflows. Plus more.

IN THIS EPISODE

☕️The Ricks really (really) love caffeinated chewing gum (at 0:1:20)

🤪 ChatGPT’s self-serve ads: Hallucinations with a word from Their Sponsor? (03:22)

🧟 Netflix animates “Stranger Things: Tales from ’85” to a second season (06:18)

😷 ‘Scrubs” is hanging from the passenger side of RW’s ride (08:10)

🍿 Honey, AI shrunk the blockbuster…but democratized Hollywood? (09:45)

🤖 McKinsey: Agentic AI is coming to marketing workflows near you (15:45)

🪺 Allbirds drops the sneakers, nests around AI (17:33)

🏆 2026 Cannes Lions Creative Marketer of the Year Pulls a Three-fer (19:37)

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Approximately 24 minutes. Review your streamer’s privacy policies. Episode may feature audio, visual and/or other forms of content developed using generative AI or other digital tools.

Mastering the new LinkedIn algorithm for fun and profit. Mark Zuckerberg sends in the clone. How Steph Curry’s “Moonshot” won Creative Data Campaign of the Year. Plus a whole lot more.

IN THIS EPISODE:

🧟‍♀️ Rick W. Finally Sees “Weapons” (at 01:10)

🖖🏼 Star Trek at 60: Warp Factor…WTF (03:24)

🍎 End of the Tim Cook Era at Apple (07:50)

🤖 Mark Zuckerberg Clones Himself Using AI (11:24)

🏀 Steph Curry Shoots for the Moon for His New Book (14:00)

🍗 KFC Wants You to Sport Some Big Dill Energy (15:24)

🚨 Winning LinkedIn’s New Algorithm (17:55)

🧊 Liquid Death & Pop-Tarts Spill Iced Tea (20:24)

🗞️ The Secret to AI Discoverability (21:17)

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Approximately 24 minutes. Review your streamer’s privacy policies. Episode may feature audio, visual and/or other forms of content developed using generative AI or other digital tools. © Maverix, LLC.

🎬 Playing it safe never won anybody an Oscar. So why set advertisers on such unsure footing during Hollywood’s biggest night? The chief strategy officer of The Nuance Collective joins the show to discuss the state of consumer marketing as seen through the prism of this year’s Academy Awards broadcast.

IN THIS EPISODE:

🍔 Burger King's bold new rebrand

💄 Why beauty brands missed a big moment

💊 The surge in pharma advertising

🛟 Why brands should stop playing it safe

....plus more

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Approximately 21 minutes, 30 seconds. Review your streamer’s privacy policies. Episode may feature audio, visual, and/or other forms of content developed using generative AI or other digital tools.