This week, we’re introducing something new but also very familiar.

In Episode 11, the team breaks down the Flock Free Toolbox Kit—a smart bundle built from products people already trust, now combined into one simple system that actually works when used the right way.

We talk about:
• Why bird control fails when visuals are missing
• How birds learn through visuals + consequences
• Why purple matters (yes, really)
• Sticky surfaces that don’t trap birds but still send the message
• How to handle stubborn, repeat nesting problems
• When and why to strengthen your applications
• And how this kit solves about 85% of common residential bird issues

Plus, there’s a bird joke. Because of course there is. 🐦😄

If you’ve ever sprayed something once and wondered why birds didn’t leave, this episode explains exactly what was missing—and how using the right tools together changes everything.

In this full breakdown of PestWorld Orlando, we cover what made this year’s show stand out, including the debut of our ozone product, the growing interest in the flock-free system, and the surge of international companies wanting simple, effective bird control solutions.

We talk visuals, consequences, netting struggles, ShockStick 2.0, and the real-world stories behind installs, clients, and product development. Plus: bowling disasters, buffet napkin marketing, and the fun of reconnecting with industry friends.

A packed, informative episode for anyone who works in bird control or pest management — or anyone curious about how Flock Free continues to innovate.

In this episode of the Rule the Roost Podcast, Paul and Maria take you inside the real world of commercial bird control. They break down the evolution of the Hoot, Tweedzilla, and Moby hazers, explain the difference between liquid products, and share the most common reasons equipment fails in the field. You will also hear rooftop stories from installations across the country, including the unforgettable day Paul found a seahorse on a warehouse roof in Neptune. This episode blends industry insight with real field experience and is a must listen for anyone working in bird control, facilities, or commercial maintenance.