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Rural Unrecognized

Rural Unrecognized

Written by: Flagstaff County
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About this listen

“Rural, Unrecognized is a podcast in which we showcase the inspiring stories of small business owners from the Flagstaff Region and beyond. We dive deep into the journeys of these entrepreneurs who have turned their dreams into a reality, and hear about the struggles, successes, and lessons learned along the way.

Each episode, we will feature a different small business owner and discuss their unique experiences in starting and running their business. From brick-and-mortar shops to online stores, we'll cover a variety of industries and share valuable insights and advice for anyone looking to start or grow their own business.

Whether you're an aspiring entrepreneur or just interested in learning more about the small business community, "Rural, Unrecognized" is the podcast for you. Tune in and get inspired by the amazing stories of these passionate and dedicated individuals who are making a difference in their communities and beyond.”

© 2025 Rural Unrecognized
Economics
Episodes
  • The Sarah Wells Story
    Nov 12 2025

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    Olympian Sarah Wells joins Amanda after delivering her keynote at the Flagstaff Celebrate Success Gala to talk about what it really means to pursue excellence — not for applause, but for who we become in the process.

    Sarah shares how her journey from the track to the stage taught her that excellence isn’t about medals or titles, but about choices, resilience, and redefining success when the plan falls apart. From missing her second Olympic qualification to finding purpose in failure, Sarah opens up about identity, discipline, and why hope matters more than winning.

    Whether you’re chasing a business goal, raising a family, or just figuring out what’s next, Sarah’s message hits home: excellence is who we become when no one’s watching.


    To learn more about Sarah Wells:

    Website www.thesarahwells.com

    Instagram: @sarahwells400mh


    To learn more about Flagstaff County visit www.flagstaff.ab.ca

    To learn more about the host, Amanda Wager Amanda Wagner

    This episode was produced and edited by JCE Films



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    40 mins
  • The Hohm and Co Story
    Sep 23 2025

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    In this episode of Rural Unrecognized, we sit down with Tylene, co-founder of Hohm and Co. What started as a small family project selling at farmers’ markets has grown into a storefront in Hardisty, Alberta, with an online presence reaching customers across Canada. Tylene shares how the business is rooted in community, fueled by a passion for beautiful, Canadian-made products, and built with an intentional focus on organic growth.

    From juggling careers outside the shop to leaning on family support, Hohm and Co is proof that rural entrepreneurs can create city-quality experiences without leaving small towns behind. Tylene also reflects on the opportunities that come when you’re willing to take risks, say yes at the right time, and trust that even in rural Alberta, innovation and resilience can open unexpected doors.

    To learn more about Hohm and Co:

    Website

    Instagram

    Facebook

    To learn more about Flagstaff County visit www.flagstaff.ab.ca

    To learn more about the host, Amanda Wager Amanda Wagner

    This episode was produced and edited by JCE Films



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    38 mins
  • The Align and Release Wellness Story
    Sep 2 2025

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    In this episode of Rural. Unrecognized., Bobbi Delowsky talks honestly about how her career has changed over the years, from starting as a massage therapist to running her own wellness space called Align and Release Wellness.

    Bobbi shares how her interest in fitness grew out of her own need to take care of her body. She never planned to teach fitness, but after trying a class that pushed her way out of her comfort zone, something shifted. That moment helped her realize that movement could be powerful, emotional, and healing, not just physical.

    She also talks about the challenges of being in a small town, balancing business with family, and learning to trust herself when making big decisions. One of those decisions was buying a house and an old church to turn into a wellness space. She was scared, but she asked for support and went for it anyway.

    Throughout the conversation, Bobbi opens up about body image, confidence, and how hard it can be to start something new. But she also shows how worth it it is to show up for yourself, even if it’s just an hour at a time.

    To learn more about Align and Release Wellness:

    Facebook: The B Class

    Facebook: Massage

    Email Massage

    To learn more about Flagstaff County visit www.flagstaff.ab.ca

    To learn more about the host, Amanda Wager Amanda Wagner

    This episode was produced and edited by JCE Films



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    49 mins
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