🎙️ S6 E5 | Case Study: Closing a $100K Gap
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About this listen
Every six-figure problem hides a one-sentence fix.
We trace a real negotiation that bridged a $100 000 price gap without lowering the sale price — through terms, trust, and timing.
🧠 Inside This Episode:
Creative concessions that cost nothing
The art of incremental trust-building
Why math alone never closes the gap
🎧 You don’t need to drop the price — just raise the understanding.
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