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SEEKERS

SEEKERS

Written by: Pony Studio
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Discover the stories behind thriving businesses and the visionaries who built them. Insightful conversations on scaling companies, driving innovation, and fostering resilience.


Hosted by Desi Velikova from Pony Studio.

© 2025 SEEKERS
Economics Hygiene & Healthy Living Leadership Management Management & Leadership Psychology Psychology & Mental Health
Episodes
  • How to Master Public Speaking (Even If You're Terrified of It) - Dr. Alexander McWilliam, Public Speaking Expert
    Jul 28 2025

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    The odds are… you're afraid of public speaking.

    And if not, you've definitely cringed through enough presentations to know it's a real struggle for many.

    In this episode of SEEKERS, we speak with Dr. Alexander McWilliam - actor, coach, and one of the few people in the world with a PhD in public speaking anxiety. He’s also the founder of Improv4Business, where he uses improvisation and performance psychology to help people become confident, engaging communicators.

    We talk about:

    • Why public speaking makes people panic—and how to rewire that fear
    • What most people get wrong about delivering a message
    • The power of voice, body, and presence
    • How improv techniques can transform how you speak
    • Why storytelling matters, even in boring meetings
    • And whether “fake it till you make it” actually works

    Whether you're pitching investors, leading meetings, or just want to stop dreading Zoom calls - this episode is for you.


    Connect with Alex:

    🌐 improv4business.co.uk

    🔗 LinkedIn – Dr. Alexander McWilliam

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    46 mins
  • From Gamer to Web3 Disruptor: How Amos Whitewolf Is Rebuilding Gamer Trust with PerionXP
    May 7 2025

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    Amos Whitewolf is the co-founder and CTO of PerionXP, a platform that’s redefining how gamers interact with Web3 by layering gamified quests and crypto rewards on top of massive mainstream games like Fortnite.

    A lifelong gamer and entrepreneur, Amos went from boosting League of Legends accounts as a teenager to becoming the #1 ranked player on Axie Infinity, before launching a startup that’s now onboarded over 100,000 verified players.

    In this episode, Desi sits down with Amos to uncover:

    • How PerionXP gamifies gaming itself, letting players choose the missions they actually love and earn rewards
    • The real reasons Web3 gaming got such a bad reputation (hint: it wasn’t just NFTs)
    • Why community-led onboarding crushed every paid marketing tactic they tried
    • What it takes to build a crypto-native platform that feels fun and sticky, not just speculative
    • Amos’s bold vision for a Ready Player One–style future, where your in-game identity might be more valuable than your real one The return of “play for keeps” — how Amos sees in-game ownership reshaping the future of gaming
    • The billion-dollar question: how do we onboard Web2 gamers into Web3 without alienating them?

    If you’re curious about the future of gaming, Web3, or how to build a product that grows organically through genuine love (not hype!) this one’s for you.

    Connect with Amos on LinkedIn - https://www.linkedin.com/in/amos-whitewolf-258b70140/
    PerionXP website - https://xp.gg/
    PerionXP on Twitter https://x.com/PerionDAO


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    35 mins
  • From 0 to $25M ARR Bootstrapped: Adam Robinson’s Blueprint for SaaS Growth Without Funding
    Mar 24 2025

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    Adam Robinson is the founder of two successful SaaS companies - RB2B, a platform that identifies anonymous B2B website visitors and turns them into actionable sales signals, and Retention.com, which helps eCommerce brands recover abandoned carts and reconnect with lost visitors through identity resolution. He bootstrapped RB2B to $5M in Annual Recurring Revenue in just 15 months, and hit $1M ARR with Retention.com in only 27 weeks - all built with a lean team, no outside investment, and a strong founder-led growth strategy.

    In this episode we dive deep into:

    • Why cold outreach is dying and what’s replacing it
    • Why freemium can backfire and the danger of selling to the wrong customer
    • What most early-stage founders get wrong about lead gen and product-market fit
    • The real stories behind Rb2b and Retention.com (if you're wondering this domain costed him $800K)
    • How Adam built a $20M ARR business with just a LinkedIn account and some guts
    • The power of maximizing humanity in a world flooded with AI-generated content
    • Why building an audience-first is the most efficient launch strategy today
    • The exact mistakes founders make when they try to “automate” sales too early
    • Why being brutally honest about your startup is a growth moat in itself
    • Why Adam believes most B2B startups should forget about outbound (for now)
    • The mindset shift that took him from email copycat to a differentiated category leader

    Connect with Adam on LinkedIn

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    52 mins
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