SEO Content Expert Maddy Osman Discusses Content Strategies For Businesses
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.
Add to cart failed.
Please try again later
Add to wishlist failed.
Please try again later
Remove from wishlist failed.
Please try again later
Follow podcast failed
Unfollow podcast failed
SEO Content Expert Maddy Osman Discusses Content Strategies For Businesses
-
Narrated by:
-
Written by:
About this listen
In this episode we talk to Maddy Osman on content strategies that drive engagement and SEO results. Maddy goes through her process and discusses various tools she uses to help with content development.
Points we discussed:
- Enterprise, B2B, SASS, Web Hosts
- Obsession with style and reader experience
- Create custom graphics
- Content gap analysis
- Product descriptions, landing pages
- Clearscope data
- Marketmuse
- What are the metrics you most use to gauge success
- organic traffic, returning visitors, backlinks,
- What do you count as a conversion?
- Keyword rank tracking
- They work with Goodcover - renter's insurance
- NextS - most traffic
- Look at people also ask questions
- Featured snippets
- Google quality rater guidelines
- Process street
- Grammarly
- Kinsta
- Tea Leaves
Where to find Maddy Osman:
- https://twitter.com/maddyosman
- https://www.linkedin.com/in/madelineosman/
- https://www.youtube.com/c/MaddyOsman
- https://www.pinterest.com/maddyosman/
- https://www.theblogsmith.com/
No reviews yet