SEO & Your Business-045 cover art

SEO & Your Business-045

SEO & Your Business-045

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In this episode of SEO Day, Denise “The Findability Queen” Millet and co‑host Kim White open the mailbag and answer real‑world questions from their business community about SEO and how it connects to everyday business. If SEO has felt intimidating, too technical, or full of jargon, this conversation will feel like a deep breath. Denise breaks things down in clear, simple language so you can finally see how search engines relate to your content, your website, and your customers. You’ll hear: Where to actually start with SEO as a business ownerWhy your keywords are simply “the words of your people”How to step into your audience’s shoes and use the language they useWhat an SEO audit is, what it looks at, and how it helps you spot gapsHow a “findability review” can reveal hidden opportunities in your contentWhy getting your content included in search is critical for being foundHow Denise thinks about search engines as a way to connect you with people who are already looking for someone like you By the end of this episode, you’ll have more clarity and less intimidation around SEO, plus some practical ideas for what to check on your own site and profiles so your content is easier for both people and search engines to understand. Because as Denise says, if they can’t find you, they can’t do business with you. What You’ll Learn Where to begin with SEOThe very first step Denise recommends, and why understanding your audience’s language matters more than fancy tactics. How to think about keywordsA simple, non‑technical way to choose keywords based on what your people actually type or say into search. What an SEO audit really isWhat gets reviewed on your website and platforms, how gaps are identified, and why this matters for your visibility. The value of a findability reviewHow having someone look at your site and content from a search‑engine perspective can lead to record‑breaking results. Why clarity beats complexityHow stripping away jargon and focusing on plain, clear language helps both your audience and search engines. Episode Highlights 01:38 What the “mailbag” is and where these questions come from02:31 Where do I even start with doing SEO?03:43 What is an SEO audit?06:13 Monthly SEO Services08:28 DIY SEO Tips10:20 Is SEO Working? If this episode helped you feel clearer and less intimidated by SEO, take one small step: Write down a short list of “words of your people” based on how your audience talks.Choose one page or platform (your website, YouTube, or a profile) and make sure those words show up clearly.If you’d like help with a full SEO audit or Findability Review, learn more here. Do you have a question you want answered in a future episode? We would love to hear it. Submit your question here Have you received your SEO Day Free Gift? Quickly Find Your Perfect Keywords - The Simple and Easy Guide to Being Findable is a downloadable guide designed to show you some shortcuts while looking for keywords. Keywords are connectors to your customers using search engines and there is no more important step to become findable online. Take a minute and get yours here today! Join us for the next Keyword Finders Workshop to build your collection of the words of your customers to use in your content. Visit denisemillet.com to save your seat today! Until Next Time, Denise
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