Struggling with that one team member who pushes back, nods along in meetings but never follows through, or constantly rides the line of disrespect? You’re not alone and the good news is, you don’t have to tolerate it OR lose sleep over it.

In this video, I’ll walk you through the exact 3-step process I’ve used over 15 years of leading sales teams to transform difficult team members into accountable, respectful contributors. It’s a proven framework that gives you confidence, keeps HR on your side, and stops toxic behavior before it spreads.

Here’s what you’ll discover:

✅ How to quickly spot the difference between borderline disrespect and deal-breaker behavior

✅ The feedback formula that makes accountability conversations feel effortless (and effective)

✅ The unbelievable way your entire team’s respect shifts when you draw a clear line in the sand

If you’ve been dreading that next one-on-one or avoiding conflict, this video gives you the tools, words, and confidence to finally turn things around.

Find more sales manager tips and tricks at illuminatesalesconsulting.com

If you’ve ever felt that knot in your stomach about holding your team accountable but had no idea how to do it without feeling like “the bad guy”, this episode is for you. Most new sales managers think accountability conversations have to be awkward, confrontational, or overly harsh. But what if it could actually feel clear, fair, and even easy?

In this episode, we reveal three counterintuitive best practices that make accountability almost automatic. You’ll discover:

• The single tool that instantly takes the emotion out of “tough talks” (and why most managers don’t even know it exists).
• How to prep for one-on-ones in a way that gets your reps to fix their gaps before you even bring them up.
• Why something as boring as an email can become your secret weapon for consistent follow-through.

These are the exact systems my coaching clients use to transform accountability from a dreaded chore into the backbone of a high-performing sales team. The best part? Once you put them in place, your reps will start holding themselves accountable.

If you’ve been struggling with vague standards, repeated misses, or team members who never seem to “get it,” this episode is your step-by-step playbook.

Strong communication is the backbone of every successful sales team and as a new sales manager, getting it right from the start can make or break your leadership. This episode breaks down the top three communication strategies every sales manager must have in place to build trust, accountability, and team alignment.

You’ll learn:

· One-on-one meetings: Why weekly or biweekly check-ins are your most important management tool, and how to structure them for accountability, feedback, and career development.

· Team meetings: How to run recurring meetings that go beyond updates to include celebrations, best practices, training, and collaboration.

· Team emails: The often-overlooked strategy that reinforces priorities, highlights wins, and creates a “hub” for team communication.

Whether you’re brand new to sales leadership or preparing to step into your first management role, these simple but powerful strategies will help you communicate effectively, avoid common mistakes, and build a motivated, high-performing sales team.

Get the resources mentioned at illuminatesalesconsulting.com/podcast/27