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Sales Team Success Formula

Sales Team Success Formula

Written by: David Masover
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About this listen

Revenue from sales is the lifeblood of most small to medium B2B companies, but getting consistent results from the team, having transparency on opportunities, and establishing a culture of excellence and accountability are elusive goals for most sales and company leaders.

Want to move the needle on all of that in a big way?

Join 30-year B2B sales veteran David Masover for The Sales Team Success Formula podcast to learn just what it takes to create a sales team and a sales culture that oozes excellence, accountability, and success.

The first 10 episodes are like an audiobook version of the complete formula to help you get a fast start in understanding what it is and how to put it into action. From there, each episode dives into details around B2B sales teams and may feature guests to share insights from their practices or from clients who have implemented the formula in their own sales organizations.

If you are a sales or company leader in a small to medium-sized B2B selling company, and you’d like to spend less time fighting fires while getting much better results out of your entire sales team, this podcast is for you!© 2023 Sales Team Success Formula
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Episodes
  • #10 - Putting the Formula Into Action (STSF Core Components)
    Mar 11 2022

    Hi, welcome to episode ten of The Sales Team Success Formula

    The first 10 episodes of the podcast are designed to be like an audiobook version of The Sales Team Success Formula, but I didn’t actually write the book - I did these podcasts instead!

    In other words, if you really want to take a deep dive into exactly what The Sales Team Success Formula is, how it works, what the pieces are, and what it's going to do for you and your team, listen to episodes one through ten.

    It'll take you a couple of hours to get through all ten core content episodes just like an audiobook would, but by the time you're done, you're going to have all the details.

    You can start with Episode One that's going to give you an overview of the formula and then decide if you want to listen to the rest. 

    Here in episode ten, we tie up the formula with a nice neat bow by reviewing what we’ve covered, showing how all of the pieces fit together, and mapping out how to put it into action - and how much time it’s all going to take you. You can see that in the graphic below about the Meeting Time Matrix - but here is the bottom line.

    When you invest the work to set up the infrastructure - which will take you some time and effort - you’ll come out on the other side with a highly functioning and effective total sales team and it will take you a lot less time to manage, giving you more time to help it grow.

    Sound good? Then check all of this out!

    Here is the link to the Review Meeting Time Matrix mentioned in the episode:

    https://drive.google.com/file/d/1vZ5-saY0kbYjXycUhmwZjoruCPkOQBMg/view?usp=sharing

    Here is the link to the Quad Chart I spoke about in the episode:

    https://drive.google.com/file/d/17z95_pojD-c_DISRBqMrjIcoI9sfZpoJ/view?usp=sharing

    And here is what you will find in the other episodes:

    EPISODE 1:  Introducing The Sales Team Success FormulaTM

    EPISODE 2:  Target Client Profiling

    EPISODE 3:  Effective Sales Messaging

    EPISODE 4:  The Four Level Sales ProcessTM

    EPISODE 5:  Personal Sales Plans

    EPISODE 6:  KPIs & Metrics

    EPISODE 7:  Sales Tools & Tech

    EPISODE 8:  Call Reviews

    EPISODE 9:  Deal Reviews & Pipeline Reviews

    EPISODE 10:  Putting the Formula Into Action

    Thanks for your interest in The Sales Team Success Formula - and here’s to your success!

    Show More Show Less
    26 mins
  • #9 - Deal Reviews & Pipeline Reviews (STSF Core Components)
    Mar 11 2022

    Hi, welcome to episode nine of The Sales Team Success Formula.

    The first 10 episodes of the podcast are designed to be like an audiobook version of The Sales Team Success Formula, but I didn’t actually write the book - I did these podcasts instead!

    In other words, if you really want to take a deep dive into exactly what The Sales Team Success Formula is, how it works, what the pieces are, and what it's going to do for you and your team, listen to episodes one through ten.

    It'll take you a couple of hours to get through all ten core content episodes just like an audiobook would, but by the time you're done, you're going to have all the details.

    You can start with Episode One that's going to give you an overview of the formula and then decide if you want to listen to the rest. 

    Here in episode nine, we'll cover deal reviews and pipeline reviews (also called accountability meetings).

    Deal reviews follow a similar theme as call reviews but serve a very different purpose. The similarity is that success derives from defining what “good” looks like for a deal or a call (which was done earlier in the formula, see episodes 2-4 for that if you missed it), and then working in the review to get closer to consistent execution around that.

    Pipeline reviews on the other hand are a little different, and when you reps become stronger this could be the only meeting you need with each rep each month to keep all of the work we’ve done in the formula on track and your sales team growing within the finely tuned hum of an efficient sales engine and in the energizing environment of a solid sales culture.

    These review meetings are the culmination of the work we’ve done in the program, and tie the clarity and agreement about sales execution to management efforts to provide support and accountability. Check these out, implement them and the infrastructure the supports them, and get your B2B sales team on the right track for good!

    Here is what you will find in the other episodes in this introductory series:

    EPISODE 1:  Introducing The Sales Team Success Formula

    EPISODE 2:  Target Client Profiling

    EPISODE 3:  Effective Sales Messaging

    EPISODE 4:  The Four Level Sales Process

    EPISODE 5:  Personal Sales Plans

    EPISODE 6:  KPIs & Metrics

    EPISODE 7:  Sales Tools & Tech

    EPISODE 8:  Call Reviews

    EPISODE 9:  Deal Reviews & Pipeline Reviews

    EPISODE 10:  Putting the Formula Into Action

    Thanks for your interest in The Sales Team Success Formula - and here’s to your success!

    Show More Show Less
    31 mins
  • #8 - Call Reviews (STSF Core Components)
    Mar 6 2022

    Hi, welcome to episode eight of The Sales Team Success Formula.

    The first 10 episodes of the podcast are designed to be like an audiobook version of The Sales Team Success Formula, but I didn’t actually write the book - I did these podcasts instead!

    In other words, if you really want to take a deep dive into exactly what The Sales Team Success Formula is, how it works, what the pieces are, and what it's going to do for you and your team, listen to episodes one through ten.

    It'll take you a couple of hours to get through all ten core content episodes just like an audiobook would, but by the time you're done, you're going to have all the details.

    You can start with Episode One that's going to give you an overview of the formula and then decide if you want to listen to the rest. 

    Here in episode eight, we'll cover individual review meetings between front line sales managers and reps in general and then dive specifically into call reviews.

    Call reviews are a chance for managers to help reps refine how they articulate value and express company messaging while working with prospects and also how to move deals along through conversation - one of the most powerful tools we have as salespeople, when done right. By starting with a clear idea of what a good call looks like - as developed earlier in the program - managers and reps can iterate towards increased effectiveness in an efficient and effective cooperation based on the call review format we discuss in this episode.

    And here is what you will find in the other episodes:

    EPISODE 1:  Introducing The Sales Team Success Formula

    EPISODE 2:  Target Client Profiling

    EPISODE 3:  Effective Sales Messaging

    EPISODE 4:  The Four Level Sales Process

    EPISODE 5:  Personal Sales Plans

    EPISODE 6:  KPIs & Metrics

    EPISODE 7:  Sales Tools & Tech

    EPISODE 8:  Call Reviews

    EPISODE 9:  Deal Reviews & Pipeline Reviews

    EPISODE 10:  Putting the Formula Into Action

    Thanks for your interest in The Sales Team success FormulaTM - and here’s to your success!

    Show More Show Less
    33 mins
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