In this episode of the Scale Point Podcast, host Heather Wanninger sits down with Michael King, executive coach, founder of Teams.Coach, and strategist for both solo entrepreneurs and Fortune 500 leaders. Together, they explore the new realities of scaling a coaching practice in a fast-changing world.

Key Takeaways:

• Surround yourself with the right people—because who you give access to determines your energy.
• Don’t “dump”—delegate with clarity and expectations.
• Use the Person–Plan–Portfolio method to hire better and avoid burnout.
• The best scalable strategy? Turn your top three clients into your next nine.
• Authenticity and storytelling are non-negotiables in 2025—run your company like a media brand.
  
  

Timestamps:
00:00 Introduction and Podcast Overview

00:48 Guest Introduction: Michael King

01:21 Addressing Burnout and Isolation

02:17 The Importance of Team Dynamics

03:09 Evaluating Team Members

05:25 Framework for Hiring and Firing

09:47 Personal Stories and Lessons Learned

18:50 Balancing Business and Family Life

36:07 Final Thoughts and Conclusion

If you’re ready to scale with soul, this episode will show you how to lead with clarity, hire with confidence, and build a coaching business that thrives without burning out.

Most coaches don’t have a lead problem—they have a follow-up problem. And that gap could be the reason your pipeline is full, but your revenue isn’t.

In this episode of the Scale Point Podcast, Heather Wanninger talks with Tamara Jackson, founder of LeadReviver, about how to fix broken follow-up systems and turn ghosted leads into paying clients.

Key Takeaways:

• Most businesses lose revenue not from lack of leads, but from poor follow-up.
  
  
• Bite-sized conversations convert better than overwhelming information dumps.
  
  
• AI can remove the “mind junk” entrepreneurs often bring into follow-up.
  
  
• Stop assuming your prospects can’t afford it—let them tell you otherwise.
  
  
• Nurturing existing clients can be just as valuable as chasing new leads.
  
  

Timestamps:

00:00 Introduction to Follow-Up Problems in Business

00:23 Welcome to the Scale Point Podcast

01:05 Turning Ghosted Leads into Paying Clients

01:37 The Importance of Follow-Up in Business

04:59 Three Core Steps for Effective Follow-Up

09:53 Leveraging AI for Follow-Up

16:25 Customizing AI for Client Needs

19:10 The Power of Persistent Follow-Up

23:38 The Importance of Data-Driven Processes

24:07 Overcoming Mental Blocks in Sales

24:34 Personal Experience with Sales Assumptions

26:09 The Impact of Communication in Sales

27:09 Mindset and Beliefs in Sales Success

32:59 Leveraging AI and Human Connection

34:18 The Role of Social Media and Websites

39:38 Nurturing Client Relationships

41:04 Scaling Your Business Effectively

43:31 Final Thoughts and Reflections

If you’re ready to stop ghosting leads (and letting them ghost you), listen in as Tamara shows you how to create simple, repeatable systems that turn conversations into conversions.

Subscribe to the Scale Point Podcast for more strategies that help you scale with clarity and ease.

In this episode of the Scale Point Podcast, Heather Wanninger sits down with Jessika Suter, often called the queen of relationship marketing. Jessika reveals why word of mouth and authentic connections outperform ad spend, and how coaches can leverage her CARE Approach to build a business that scales from the inside out.

Key Takeaways:

• Why word of mouth is still the strongest growth engine for coaches.
  
  
• The CARE framework for creating authentic, long-term client relationships.
  
  
• How to “out-care” the competition and stand out without relying on ads.
  
  
• Practical ways to turn clients into advocates and team members into evangelists.
  
  
• Why personalization, small touches, and exceptional experiences lead to referrals that keep your business thriving.
  
  

Timestamps:

00:00 Introduction to the CARE Approach

00:22 Welcome to the Scale Point Podcast

01:50 The Importance of Relationship Marketing

04:47 Deep Dive into the CARE Approach

07:28 Capturing Attention: Common Mistakes

09:22 Articulating Your Message with Clarity

13:34 Utilizing AI in Marketing

16:30 Building Meaningful Client Relationships

24:47 Creating Scalable Client Experiences

31:16 Conclusion and Final Thoughts

If you’re ready to attract better clients, scale through relationships, and build a brand that people love to share, this is the episode you can’t miss. Subscribe to the Scale Point Podcast and learn how to grow your business without burning dollars on ads.