Screaming Creativity with Marcel Marcondes
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Screaming Creativity with Marcel Marcondes
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About this listen
On this episode of Screaming Creativity, WPP’s Rob Reilly is joined by Marcel Marcondes, Global CMO of AB InBev. The duo dive into Marcel’s two-decade tenure at the company, his belief in creativity as a competitive advantage for solving business and consumer problems, and how AB InBev builds its "Justice League" of partners based on trust and shared responsibility.
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