Season 5, Episode 5: Every Shot has a Number
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Season 5, Episode 5: Every Shot has a Number
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About this listen
At Augusta, everything is measured, but in the end it comes down to a single putt.
Automotive advertising is no different. Dealers have more data than ever, but one metric ultimately decides performance: cost per sale.
In this episode, Jim Flint draws the parallel between golf's most measured stage and today's AI-driven dealership marketing environment, showing why the dealers winning with AI are the ones focused on the metric that actually decides the round.
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